If there was one constant in 2025, it was internet’s ability to turn the unexpected into a shared moment

Vaishnavi Deshpande Dec 30, 2025 12:43 PM

Tilt’s mandate will be to craft the brand strategy for Britannia’s adjacency business which will deepen consumer relationships

e4m Staff Apr 10, 2025 10:04 AM

Ayush, an emerging influencer, has shot to fame, attracting major brand collaborations from Netflix, Myntra, IKEA, Lakmé, mCaffeine, Swiggy, and Britannia

Shalinee Mishra Mar 26, 2025 1:07 PM

The trend, sparked by an influencer's playful mispronunciation of 'Croissant' as 'Prashant,' has caught the attention of major brands, including Swiggy and Britannia

Shalinee Mishra Mar 20, 2025 9:50 AM