creative-data
Nestlé Canada CMO: Your AI Obsession May Be Killing Brand Distinctiveness?blur=25

Nestlé Canada CMO Tracey Cooke discusses AI, brand distinctiveness, creativity, cultural relevance and why human judgment remains essential in modern marketing.

Brij Pahwa 2 hours ago

India Achieves Shortlist in Brand Experience at Cannes Lions 2026?blur=25

VML’s KitKat campaign keeps India in contention as the country takes its overall shortlist tally to 18 across 24 categories announced so far

e4m Staff Jun 22, 2026 1:44 PM

Cannes Lions?blur=25

This follows the discovery that AI-generated and manipulated content was used within the case film to simulate real world events and campaign outcomes

e4m Staff Jun 30, 2025 1:42 PM