atl-media-management

Cheil ropes in Havas to handle Samsung India's Rs 300-crore ATL media business

Havas Media Takes Charge of Samsung India's Rs 300-Crore ATL Business?blur=25

The move reflects an increasingly common collaboration model in India's advertising ecosystem, where lead agencies partner with specialist media networks to deliver large, integrated mandates

Imran Fazal 2 hours ago