ai-in-india

Siddharth Singh joins GScale as President – Marketing & CMO

Siddharth Singh Appointed President and CMO at GScale?blur=25

In this role, Singh will lead GScale's marketing, business development, strategic partnerships, and go-to-market initiatives

e4m Desk Aug 7, 2026 10:37 AM

AI is transforming Indian advertising. Fir Bhi, can it say ‘Daag Achhe Hain?’

How AI is Revolutionizing Advertising in India?blur=25

Guest Column: In this 2-part series, Renuka Naj and R Chandra Mouli take stock of where the Indian advertising industry stands in terms of the use of AI in the sector

Renuka Naj & R. Chandra Mouli Jul 21, 2026 11:59 AM

Can AI predict what will go viral in India?

Artificial Intelligence?blur=25

As advertising agencies adopt AI tools for trend forecasting, the industry faces a key question: algorithms can analyse trends, but can they truly understand cultural sentiment?

Aryendra Khan Mar 2, 2026 8:56 AM