Vijayendra Agarwal joins CBRE South Asia as ED & Head – Marketing, Brand, Comms & CSR

Before joining CBRE South Asia, he was associated with KPMG as Director – Brand, Marketing, Social Media & Business Communications

e4m by e4m Staff
Published: Oct 13, 2026 12:24 PM  | 2 min read
Vijayendra Agarwal Appointed Executive Director at CBRE South Asia
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  • Vijayendra Agarwal has been appointed as Executive Director & Head of Marketing, Brand, Communication & CSR for CBRE South Asia, covering India, Southeast Asia, the Middle East, and Africa.
  • He brings over 24 years of experience in real estate, consulting, and financial services, with a focus on brand strategy, corporate communications, and AI-enabled marketing initiatives.
  • Agarwal's responsibilities will include enhancing brand positioning, corporate reputation, and stakeholder engagement, while aligning marketing efforts with business priorities.
  • Prior to CBRE, he held a director role at KPMG and spent nearly 19 years at American Express, emphasizing his belief that effective marketing serves as a commercial accelerator.

Vijayendra Agarwal has taken on the role of Executive Director & Head – Marketing, Brand, Communication & CSR for India, Southeast Asia, Middle East and Africa at CBRE South Asia, where he will lead brand strategy, corporate communications, thought leadership and AI-enabled marketing initiatives across six countries.

He brings over 24 years of experience across real estate, consulting and financial services. In his current role, he will focus on strengthening brand positioning, corporate reputation and stakeholder engagement, aligning marketing and communications initiatives with business priorities.

His responsibilities span marketing, brand management, public relations, CSR, executive communications and thought leadership. He is also expected to leverage AI-led marketing automation and integrated brand strategies to enhance client engagement and organisational visibility.

Before joining CBRE South Asia, Agarwal was associated with KPMG as Director – Brand, Marketing, Social Media & Business Communications, overseeing these functions across India, the US, the UK and Canada.

He spent the longest part of his career at American Express, where he worked for 18 years and nine months. He last served as Head, Brand Advertising & Portfolio Communications, India & Area Countries.

Sharing his professional philosophy, Agarwal has said, “My conviction: marketing done well is a commercial accelerator, not a cost centre.”

His experience across financial services, consulting and real estate brings together brand building, corporate communications and technology-led marketing, with a focus on connecting reputation and market positioning to business outcomes.

Published On: Oct 13, 2026 12:24 PM