Vikram Dhaliwal named Global Head of Strategy & Commercial Excellence–Consumer at Signify
Before this new role, he served as Global Head of Strategy - Consumer at Signify
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Published: Oct 12, 2026 9:41 AM | 1 min read
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Vikram Dhaliwal has taken on the role of Global Head of Strategy and Commercial Excellence - Consumer at Signify, expanding his responsibilities to include the overall commercial effectiveness of the consumer business.
In his new role, Dhaliwal will oversee the global business’s commercial effectiveness framework, including the definition of the commercial waterfall, customer segmentation and efforts to improve gross-to-net performance.
Before this new role, he served as Global Head of Strategy - Consumer at Signify.
Dhaliwal brings 22 years of experience across two continents, having held leadership roles at Oliver Wyman, Strategy& and WPP Group companies. His experience spans consumer, retail and technology, with work across Europe, Asia and the Americas.
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