Saurabh Kanwar joins NMIMS School of Branding & Advertising
He has been appointed Professor of Practice
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Published: Sep 28, 2026 3:55 PM | 1 min read
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Saurabh Kanwar has joined NMIMS School of Branding & Advertising (SOBA) as Professor of Practice. The news has been shared by Kanwar in a LinkedIn post.
“I've joined the NMIMS School of Branding & Advertising (SOBA) as Professor of Practice. It's India's first undergraduate school built entirely around the domain, and my students are, for the record, younger than the iPhone. They will start their careers working alongside AI, which means the old syllabus question, "what should they know?", has changed to "what should they be able to judge?"
Now i just have to make a 9 am class compete with Instagram, and occasionally win,” he wrote in the post.
Kanwar is the Founder and CEO of Doscontent Designs.
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