Nikita Saxena appointed Head of Digital Marketing at JSW Steel

Prior to this, Saxena was with Mindshare as Senior Media Director for over 7 years

e4m by e4m Desk
Published: May 12, 2025 12:45 PM  | 1 min read
Nikita Saxena
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Nikita Saxena has been appointed as Head of Digital Marketing at JSW Steel. She informed about her new role through a LinkedIn post.

Before joining JSW Steel, Saxena was with Mindshare as Senior Media Director for over 7 years.

“I’m excited to share that I’ve joined JSW Steel as Head - Digital Marketing. A big thank you to the team at Mindshare India for an enriching journey — full of valuable experiences, collaboration, and growth. Grateful for the support and learnings along the way”, the LinkedIn post read.

Nikita Saxena’s expertise lies in digital strategy, media planning and buying, and e-commerce, with over a decade of experience in the industry. Her career journey encompasses maintaining a deep understanding of client business goals and marketing objectives, and translating them into media objectives/strategies and strategic investments.

In her previous stint, Nikita has worked with organisations such as Neo@Ogilvy, Interactive Avenues, Starcom Mediavest Group, Impetus Infotech India, and more.

Published On: May 12, 2025 12:45 PM