9X Media’s Himindraa R Saxena gets add’l charge of leading distribution
Saxena is currently Senior Vice President – Finance
9X Media’s Senior Vice President – Finance, Himindraa R Saxena has taken additional charge of distribution for the network.
Saxena has been associated with the network for over 15 years. In his new role, he will lead the distribution mandate for the network ensuring better connectivity for 9X Media’ music television channels and continue to report to Bhupendra Makhi – Director & Chief Financial Officer, 9X Media.
Commenting on his additional charge, Saxena said: “I feel honoured to take the additional charge of Distribution at India’s largest Music Television Network! Distribution plays a crucial role in the success of any television channel and in case of FTA channels the right placement and reach become extremely important. My priority as distribution head is to ensure better reach and connectivity for all our channels.”
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