Speakers from Amazon, Marico, Aditya Birla, Accenture, Bajaj to grace ISA CEO Conference
The second edition of ISA CEO Conference is scheduled to take place on March 18 at the ITC Maratha in Mumbai
The second edition of ISA CEO Conference hosted by Indian Society of Advertisers (ISA) and the exchange4media group will be held on March 18 in Mumbai.
The conference is a full-day event spread across various speaker sessions, panel discussions, and audience interaction. It is expected to draw approximately 200 professionals, including CEOs and CMOs from various corporates.
The theme of the event this year will be ‘The Connectedness Paradox’. Within this context, the conference will examine what connectedness means to business and its implications in an increasingly inter-connected but paradoxically disconnected world.
The event will begin with a session by Harsh Mariwala, Chairman, MARICO, who will speak on the topic 'The Twin Challenge - Growth & Responsibility in an interconnected world'. The session will be moderated by Bharat Patel, Inependent Director, Aditya Birla Sun Life AMC Ltd. / ISA Executive Council Member. This will be followed by a forty minute speaker session with D Shivakumar, Group Exec. President - Corporate Strategy & Business Development, Aditya Birla on the topic 'Rethink & Rework. Competitve strategies for a new interconnected paradigm'. Shivakumar's session will be moderated by R Ramakrishnan, Chief Executive, Polycab Wires / ISA Executive Council Member.
As the afternoon sets in, Sanjay Dawar, Managing Director, Accenture Strategy will speak on the topic 'The Bottom Line on Trust - Achieving Competitive Agility in an Interconnected World', the session will be moderated by Narendra Ambwani, Director, Agro Tech Foods / ISA Executive Council Member.
In the second half of the all-day conference, a speaker session will be addressed by Sanjay Gupta, Managing Director, Star India on the topic 'Interconnected and Interactive - OTT & emerging media for a new generation of customers'. The session will be moderated by Anuj Poddar, Executive Director, Bajaj Electricals/ ISA Executive Council Member.
A standalone Speaker Session will be addressed by Prasun Basu, President South Asia, Nielsen Holdings on the topic 'Unlocking Connectedness'. The last session of the event will be moderated by Sunil Kataria, Chief Executive Officer – India & SAARC, Godrej Consumer Products / ISA Chairman for one of our esteemed speakers Manish Tiwari, Vice President, Amazon who will speak on the topic 'Etail (R)evolution - The New Battle Place in an Interconnected World'.
The Indian Society of Advertisers has been the peak national body for advertisers for over 65 years and represents the interests of organizations involved in Indian advertising, marketing and media industry. Member companies of the ISA constitute more than two thirds of India’s national non-govt ad spends.
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