News First gets TN Seetharam to headline 'Naanu Mukhyamantri' centred on K'taka CMs

The show premiered on March 4, 2023

e4m by exchange4media Staff
Published: Mar 15, 2023 9:40 AM  | 3 min read
naanu mukhyamantri

The election season has started early in Karnataka and News First is first off the blocks.

News First kicked off election season with Matha Yudha 2023 (Battles for Votes 2023) and Nimma Kshetradhalli News First (News First in Your Constituency). Jabardasth (Prime Time Election Decoder) and Idhidhu Idhange (Inside Political News As It Is) followed. News First is now ready with its weekend trump card, Naanu Mukhyamantri (Me and the Chief Minister).

In a major programming innovation coup, News First has roped in Karnataka’s most famous TV legal eagle, TN Seetharam to host a weekend show on the channel. For the First time on Indian News Television, Fiction meets Fact, says the Program Promotions. TN Seetharam (TNS) is considered a Prime Time Guru in Kannada GEC. The auteur has had a series of successes on the small screen. Muktha, Muktha Muktha, Maya Mrugha, Manvantara, Magalu Janaki are some of his ‘M’inently feted soaps across Karnataka. His latest show Mathay Mayamruga is currently on air.

Bringing TNS onto News First was planned long back says Maruthi SH - Editor in Chief - News First “TN Seetharam is a household name in Karnataka. His content strong stories have made him a legend on GEC. Also his demeanour is calm and composed. Since its launch News First has positioned itself as not just another news channel. So noise and News First don’t go together. So partnering with TNS fit like a glove for News First” In Naanu Mukhyamantri TNS engages in a one on one with Karnataka’s Current Chief Minister and Eight Former Chief Ministers. The style is easy conversational and not his usual incisive style.

Speaking about the show TNS had this to say “News First is one of the few watchable news channels in Karnataka. My daughter too is a big fan of theirs ! So when Ravi and Maruthi approached me, I thought why not be part of some thing unique and professional. The CM and the ex CMS are all very good friends of mine. So it wasn’t too difficult to get them to open up, wholeheartedly.”

News First is known for Constant Smart Brand Integrations, Innovative Selling Ideas and Event Associations on Scale. With this first of kind show on Indian News Television, News First seeks to stay true to and enhance its brand reputation. News First MD & CEO Ravikumar on Naanu Mukhyamantri “News First is always looking to innovate its content and programming. We’ve won appreciation for our inspirational business shows like Nannu Nanna Sadhane (Me and my achievement), Mane Mane Meenakshi (Afternoon show for women - No: 1 in its slot) and Social Programming to uplift the man on the ground Naanu Mukhyamantri is an innovation we are proud of. Fiction meeting Fact is a rarity. With Naanu Mukhyamantri, we are achieving just that” S Divaakar Business Head News First was equally optimistic about the show.

“We expect Naanu Mukhyamantri to be a milestone in Kannada News Industry. TN Seetharam and News First on Prime Time, are a brand fit made for Weekend Television” News First appears to have a winner on its hands with Naanu Mukhyamantri featuring the ever reliable TN Seetharam and Karnataka’s most widely recognised and followed political heavyweights. Naanu Mukhyamantri (Me and the Chief Minister) Naanu Mukhyamantri (Me and the Chief Minister) premiered on March 4th 2023, Saturday at 7pm, exclusively on News First. A repeat show is scheduled on March 5th, Sunday at 11am. Each episode is for 45 Minutes. The show runs through April 29th, 2023.

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Top brands, agencies & marketing leaders converge at India International Brand Summit 2023

The summit engaged over 350 attendees

By exchange4media Staff | Jun 5, 2023 12:31 PM   |   3 min read

IIBS

The 3rd edition of the India International Brand Summit 2023 held at ITC Maurya, New Delhi brought together industry stalwarts and advertising professionals to engage in discussions on themes curated to address the current market realities.

The leading companies such as Microsoft, HMD global (The Home of Nokia Phones), Airtel, Patanjali Ayurveda, Lenovo, Schneider Electric, HP, Home Credit India, including major advertising agencies such as Magnon Group, eg+ Worldwide, and TBWA\India participated in the event. The central focus of the event revolved around shaping the growth agenda for the companies and individuals in the months and years to come.

With the objective of adapting marketing narratives to shifting dynamics and capturing fleeting consumer attention, the summit commenced with the first panel discussion on "Creator Economy & Social Commerce: Winning Customers Through Content Marketing." The panel featured distinguished speakers such as Praveen Rao (Director - Marketing, SAP), Tathagat Jena (Marketing Head - India Region, HMD global, The Home of Nokia Phones), Rahul Dutta (Country Head - Microsoft Surface), and Vivek Merani (Managing Director, Magnon eg+).

The second panel delved into the topic of "Building B2C Brands for a Global Audience: Localisation for a Hyperconnected World" with renowned panelists including Anita Nayyar (COO - Media, Branding & Communications, Patanjali Ayurveda), Lloyd Mathias (Angel Investor), Saikat Sinha (APAC - Consumer Marketing Lead, Lenovo), Ashish Tiwari (Chief Marketing Officer, Home Credit India), and Naved Aqueel (Managing Director, Magnon Sancus).

The final discussion centred around “Creative agencies, Production agencies, Digital agencies, Media agencies, and Influencer agencies: Integration Challenge for the Contemporary Marketer”. The panel consisted of esteemed speakers such as Archana Aggarwal (VP - Media, Airtel), Ranjeev Vij (Executive Director, TBWA\India), Jonathan Leck (Global Director - Digital Innovation, eg+ Worldwide), and Nitin Naresh (Managing Director, Magnon Designory).

“The meandering paths we traverse as marketers and advertisers are in a constant state of flux. From digital strategies to analytics, content creation to social commerce, influencer marketing to AI, no matter how rapidly we adapt, the market always outpaces agencies. When Talentrack approached us for IIBS 2023, we instantly recognized the significance of being a part of this dynamic event,” said Vineet Bajpai, the Founder & CEO of Magnon Group.

The event was organized by Talentrack, a leading Influencer Aggregation and User-Generated Content Platform. The event was supported by Magnon Group (Presenting Partner), NEO (Investment Partner), Marketing Mind (Social Media Partner), TreeShade Books (Publishing Partner), Nine Triangles (Process Partner), Talentown (Online Media Partner), Social Samosa Network (Digital Media Partner) along with Dainik Jagran and I Avatar Z as Media Partners. The summit fostered a lively environment, engaging over 350 attendees who actively participated in the event.

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Renowned Theatre Actor And Director Aamir Raza Husain Passes Away

He was also the Creative Director of Stagedoor theatre company established in 1974, which has staged over 91 productions, and more than 1,100 performances

By exchange4media Staff | Jun 3, 2023 9:07 PM   |   1 min read

Aamir Raza

Aamir Raza Husain, noted theatre actor and director, known for his large outdoor stage productions like The Fifty Day War, based on the Kargil War and The Legend of Ram is no more.

He was also the Creative Director of Stagedoor theatre company established in 1974, which has staged over 91 productions, and more than 1,100 performances

Born in an Awadhi aristocratic family of Mumtaz Husain and Kaniz Mehida in Lucknow, he attended Mayo College, Ajmer at the age of 10 in 1968, and after he finished his schooling he went on the study history at St. Stephen's College, Delhi.  He acted in various college plays working with directors like, Joy Michael, Barry John and Marcus Murch.

Husain was awarded the Padma Shri in 2001, by the Government of India for his great work.

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Indian Institute of Gems & Jewllery ropes in Debasish Biswas as CEO

Biswas brings on board 31 years of professional experience in banking, telecom, insurance and media sectors

By exchange4media Staff | Jun 2, 2023 10:37 PM   |   1 min read

Debasish Biswas

Debasish Biswas has been appointed as the Chief Executive Officer of Indian Institute of Gems & Jewellery (IIGJ), a project of Gems & Jewellery Export Promotion Council (GJEPC).

GJEPC, sponsored by the Ministry of Commerce & Industry, Govt. of India is the apex body driving India's export-led growth in the gem and jewellery sector, since 1966.

IIGJ presently has 5 state-of-the-art campuses in Mumbai, Delhi, Jaipur, Varanasi and Udupi offering degree, diploma & certification programs for undergraduate and postgraduate students, as well as corporate training.

The Indian gem & jewellery exports stood at USD 39.15 billion in 2021-22, contributes 7 per cent to India's GDP and employs around 5 million people.

Debasish Biswas brings on board 31 years of professional experience in banking, telecom, insurance and media sectors, including 17 years in leadership roles as VP, Country Head and CEO in the education and training industry across national & international markets.

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Radio City commences second edition of Radio City Business Titans ‘Dubai Encore'

The initiative recognizes Indian entrepreneurs

By exchange4media Staff | Jun 1, 2023 5:41 PM   |   3 min read

Radio city

India, 31st May 2023: Brace yourself for an extraordinary extravaganza as Radio City, India's leading radio network, sets the stage ablaze with the highly anticipated second edition of Radio City Business Titans. This unparalleled celebration of excellence, resilience, and innovation promises to elevate the spirit of recognition and honor. Building upon the phenomenal success of the inaugural edition in 2022, Radio City makes a triumphant return of Radio City Business Titans ‘Dubai Encore’ to be held from 9th to 11th June 2023, in the spectacular city of UAE ‘Dubai’ where aspirations soar to new heights. Renowned for its luxurious charm and opulent aura, this city provides the perfect canvas to witness the awe-inspiring victories of Indian entrepreneurs on a global scale. 

"Radio City Business Titans is not just an event; it is an incredible experience of a lifetime for entrepreneurs. This year's edition promises to be filled with extravaganza glamour, grandeur and is set to be more elegant than before. Prepare to witness a convergence of exceptional Indian business tycoons; Bollywood superstars namely Suniel Shetty, Karishma Tanna, Nimrat Kaur, Kainaat Arora; dignitaries from the royal family of Dubai; industry experts, all under one roof. The event will be abuzz with electrifying performances, and felicitation of the business leaders, making it an unforgettable evening," said a press release. 

Ashit Kukian, CEO, Radio City said, "At Radio City, we have been dedicated to championing the spirit of entrepreneurship and recognizing the indomitable Indian business minds who have carved their path to success. Building upon the remarkable response received in the first edition, we are thrilled to commence the second edition of 'Radio City Business Titans' in the breathtaking city of Dubai. The success of the first edition demonstrates our commitment to providing a prestigious platform to the thriving entrepreneurs and felicitating them for their unwavering determination, relentless innovation, and unwavering commitment to excellence. We look forward to making Business Titans ‘Dubai Encore’ even more majestic and momentous."

Embarking on this incredible journey, Radio City invites entrepreneurs, business leaders, and visionaries from various industries to step forward and showcase their remarkable achievements. The latest edition of Radio City Business Titans promises to redefine the benchmark for recognizing and honoring Indian entrepreneurs. In conjunction, this will also inspire future generations and leave an indelible mark on the world of entrepreneurship.

The first edition of Business Titans ‘Chapter Dubai’ was splendid as it witnessed the presence of leading Indian business moguls, Bollywood celebrities namely Vivek Oberoi, Neha Dhupia, Sophie Choudry, and Kainaat Arora giving away accolades to over 90 revolutionary businesses and commending the winners for establishing a successful venture. His Highness Sheikh Majid Rashid Al Mualla, CEO of Majestic Investments and Dr. Kabir, COO of Majestic Investments also demonstrated appreciation towards Radio City’s initiative by bestowing their presence at the event. 

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Shemaroo Umang launches 'Kundali Milan' to bolster prime-time original programming

The show starts from 29th May, 2023

By exchange4media Staff | Jun 1, 2023 11:32 AM   |   1 min read

Shemaroo

Shemaroo Umang has added another family drama to their existing line-up of prime-time originals 'Kundali Milan'.

The show starts from 29th May, 2023.

It is set in the town of Mathura and features actors Ankit Bathla, Shubhanshi Raghuvanshi and Prachi Bohra.

Commenting on the launch of 'Kundali Milan', Sandeep Gupta, COO - Broadcast Business, Shemaroo, said, “With Kundali Milan, we have added another gem to our consistent stream of original programming and we are extremely proud that we are staying true to Shemaroo Umang’s promise of Naya Rishta Nayi Khushiyan. It is our commitment to ensure that our audience can always look forward to fresh and engaging content, which can further enrich their entertainment journey.”

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Red FM launches RJ Nalwa to co-drive DL 935 with RJ Rohan

To launch RJ Nalwa in a quintessential Bajaate Raho manner, Red FM announces its latest campaign ‘Land in Thailand’

By exchange4media Staff | May 31, 2023 3:21 PM   |   1 min read

red FM

Private radio and entertainment network Red FM has announced the launch of its latest Radio Jockey, RJ Nalwa who will co-host the evening show ‘DL935’ with RJ Rohan. True to the kadak launda streak, Red FM has also announced the campaign ‘Land in Thailand.’

RJ Nalwa is the definition of a complete character, he is the one you can never have a dull moment with. He is a Delhi boy with swag on his right sleeve and humour on his left. From becoming a Majnu Merathiya to a typical Dhaba owner, he can don many hats. This is why, Red FM is delighted to introduce the campaign, ‘Land in Thailand’ that will take selected winners on an exclusive trip to Thailand.

The campaign aims to give listeners a memorable travel experience by highlighting the essence of the DL935 show. It will begin with Delhi sending video entries explaining ‘Why I am the most deserving one to win a ticket to Thailand.’ Furthermore, selected listeners will go through steps to qualify to win a trip to Thailand. 

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Veteran producer Vashu Bhagnani forays into animation

Starts DB Films and Animation

By exchange4media Staff | May 29, 2023 4:42 PM   |   3 min read

vashu bhagnani

Veteran producer Vashu Bhagnani has forayed into the world of animation with DB Films and Animation.  

“DB Films and Animation aims to dream bigger and create top-class entertainment content for families across the world, focusing on animation, edutainment, production, distribution, digital media exploitation, licensing & merchandising, gaming, AR/VR & other emerging technologies,” read a release.

Starting his career as a producer in 1995 with Coolie No. 1, Bhagnani's fame soared in Bollywood with films such as Hero No. 1 (1997), Bade Miyan Chote Miyan (1998), Mujhe Kuch Kehna Hai (2001), Rehnaa Hai Terre Dil Mein (2002), Bell Bottom (2021), Cuttputli (2022), and many more.

Bhagnani has already announced its live-action slate for 2023-2024, appealing to film buffs across genres, including action, drama, comedy, suspense, romance, social, and more. The lineup includes Ganapath, Bade Miyan Chote Miyan, #Production45, and two more biggies. The company is proud to be home to some of the biggest film stars in the country, having built its reputation through powerful storytelling.

“DB Films and Animation founded by Bhagnani - believes in creating and developing world-class animation content that not only entertains but also offers an enriching experience to the audience. According to Vashu Bhagnani, the idea to venture into the animation industry came to him a few years ago when he spent a lot of time with his grandchildren and realised there is a huge gap in the production and consumption pattern. The content according to him was not doing justice to the significant potential of heritage, culture, and history in the international market. This realization sparked his passion for creating top-quality, culturally enriching animated content. As DB Films and Animation ventures into animation, Bhagnani remains committed to his passion for storytelling and unwavering dedication to producing exceptional quality content that will make a significant impact in the animation industry,” the release stated.

The company believes in going the extra mile to "Entertain the World." In addition to this, with DB Films and Animation, the company plans to leverage the power of animation, including the captivating style of Anime, which originated in Japan and has gained popularity worldwide, to create visually stunning and engaging content that can inspire and motivate children and adults alike. Anime offers a distinct visual and narrative style that can resonate with a global audience. "Whether it's a hand-drawn masterpiece of the past or a modern CGI film, the art of animation has been charming us with captivating characters, stories, and worlds for nearly a century," added Bhagnani. DB Films & Animation was founded for taking unique untold stories to the world, which are otherwise difficult to show in live action." added Bhagnani.

Located in the UK, Vashu Bhagnani started the studio with the aim of creating stories that are closest to all our hearts and showcasing their potential in the animation medium. 

The team is made up of industry veterans, and the studio boasts of world-class infrastructure, a comprehensive in-house pipeline, and a committed crew of personnel.

DB Films and Animation is set to unveil an exciting and diverse line-up of projects that will captivate audiences worldwide soon. Stay tuned for more updates on their upcoming releases!

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