ETV-Network celebrates 30 years

August 27, 2025, marked the momentous journey of Eenadu Television (ETV-Network), the popular satellite television network, famed for ushering in a new era of culturally rooted infotainment. ETV, the pioneer of regional television, celebrated its path-breaking initiatives while commemorating its three-decade journey of transformative regional broadcasting, according to a press release.

ETV made its maiden voyage in 1995 with the launch of ETV Telugu, which delivered in-depth infotainment and engaging shows across genres and formats. And in a matter of a few years, the network with high entertainment value and relevance went on to expand the footprint of regional television in India.

ETV, with a strong pulse on public sentiment and a nuanced understanding of the viewer’s preferences, has consistently delivered quality television programs that resonated with millions of Telugu audiences. Today, the network with a bouquet of eight Telugu channels curates rich and engaging programming mix in synch with viewers’ taste and the cultural ethos.

 ETV Telugu, offers wholesome entertainment through a mix of fiction and non-fiction shows; ETV Andhra Pradesh and ETV Telangana, which serve as dedicated news and information channels for the respective Telugu-speaking   states, ETV Plus, featuring a variety of entertainment shows; ETV Abhiruchi, focused on cookery and lifestyle content; ETV Life offering spirituality-based programs; ETV Cinema, the 24x7 movie channel and ETV Bal Bharat, a kids’ channel in 11 Indian languages and English.

ETV Network, with a contemporary outlook, has consistently set new benchmarks in broadcast journalism and television programming. The trusted media and entertainment brand has upped the game while delivering credible news and specialized quality content, connecting millions of Telugu-speaking households worldwide.

The commemorative event was graced by celebrities from the film and entertainment world,   including Chiranjeevi, S. S. Rajamouli, K Raghavendra Rao, M. M. Keeravani, Keerthy Suresh,  Kushboo, Jayasudha, Murali Mohan, Allu Aravind, Rajendra Prasad, Nani, Shyam Prasad Reddy, Brahmanandam, and others. Also in attendance were Ch. Kiron, Chairman and Managing Director, Ramoji Group; Ch. Sailaja Kiron, Managing Director, Margadarsi Chit Fund Pvt Ltd; Ch. Vijayeswari, Managing Director, Ramoji Film City;
Ch. Sujay;  Ch. Divija  and K. Bapineedu, CEO, ETV Network.