ABP News celebrates 10 years of Saas Bahu aur Saazish
ABP News Saas Bahu aur Saazish celebrated its 10th year of Leadership in their annual program "SBS Telebrations" revealing its new Identity along with felicitating the Impact makers
Published - 28-October-2014
ABP News Saas Bahu aur Saazish, celebrated 10 years and revealed the new identity of the program. Right from Shah Rukh Khan to leading actress Deepika Padukone, to Abhishek Bachchan, Sonu Sood and Vivaan Shah together with faces of Indian Television like Karan Patel, Nia Sharma, Rashmi Desai, Neelu Vaghela inaugurated the new identity of Saas Bahu aur Saazish. The evening witnessed Television Stars coming together to a glorious evening, wherein the industry, together, felicitated 10 Impact makers of Indian Television. These awards are bestowed to those whose contribution to Indian Television industry is par excellence and they with their zeal and hard work have done path breaking, trend defining work for years. These 10 big stalwarts who received the coveted “Achievers awards trophy 2014” were Annu Kapoor, Prem Krishen/Sunil Mehta, Cineyug (Mazhar Nadiadwala/ Aly Morani), Ali Asgar, Dilip Joshi, Neelu Waghela, Shivaji Satam, Sandip Sikand, and R.D Tailang.
On the occasion Ashok Venkatramani, CEO, MCCS India said,“Saas Bahu Aur Saazish is the program which has become the household name among Indian woman. 10 years back when we started SBS, the idea was to report all the crucial happening of soap operas which at that time were beginning to engulf the Indian audience. Today with the new identity launch, we are looking forward to become sharper in our reporting and reach to our SBS Family. On the 10th year of Telebrations, we would like to thank entire entertainment industry, our viewers, and partners who have been supportive throughout. We look forward to provide entertaining content along with keeping the values of reporting alive."
The team of Happy New Year were also the film partner of the Saas Bahu aur Saazish Telebrations. Shah Rukh Khan said, “Saal ki Sabse Entertaining Film, Mil rahi hai Saal ke Sabse Entertaining Program se” (This year’s most entertaining film is meeting the most entertaining program of Indian television”) and hence the celebrations is on the card.