Yesudas S Pillai

Founder and CEO of Y&A Transformation and Channel Factory NA NA

Guest Column: Yesudas S Pillai, Advertising and Marketing Strategist, Investor & Founder at Y&A Transformation, sheds light on the state of stock markets, equity performance and more

Yesudas S Pillai Mar 20, 2026 10:19 AM

Guest Column: Advertising veteran Yesudas S Pillai on how major sporting events today are as much about attention economics as they are about sport

Yesudas S Pillai Mar 10, 2026 9:17 AM

Guest Column: Advertising veteran Yesudas S Pillai writes on WPP’s outcome-based remuneration model and the structural realities agencies and clients must confront

Yesudas S Pillai Mar 6, 2026 1:12 PM

Industry veteran Yesudas S Pillai decodes why a crypto brand’s bold print play may signal a deeper shift from performance obsession to credibility-first marketing

Yesudas S Pliiai Mar 4, 2026 8:20 PM

Yesudas S Pillai, Founder Y&A Transformation and Strategic Advisor Channel Factory, recounts his last memories of Bhaskar Das, the media veteran

Yesudas S Pliiai Jan 15, 2025 11:41 AM

Yesudas S Pillai, Founder Y&A Transformation and Strategic Advisor Channel Factory, on Ashish Bhasin’s leadership, his people skills and philosophy

Yesudas Pliiai Dec 17, 2024 5:29 PM

Yesudas Pliiai, Founder and CEO of Y&A Transformation and Channel Factory, offers his tribute to Ramoji Rao

Yesudas S Pliiai Jun 9, 2024 5:58 PM