The company reported a loss of Rs 182.5 crore
Molecular Company
43
Articles
12
Leadership Changes
4
Campaigns
2
Awards
1
Events
1
People
Latest News
43 Articles
Urban Company’s Q2 revenue surges 41%
Is Gen Z Getting Bored of Regular Coffee? What Café Brands Are Discovering
From classic chai and coffee to experimental flavours, discover how Gen Z and Millennials are shaping beverage preferences, café experiences and custo...
Kapil Suri to join Netflix as Director, Business Development - India
Suri moves to the streaming giant from Amazon
Deepak Chhabria quits JioStar; steps down as Executive Vice President at Star Plus
Chhabria reported to Sumanta Bose, Head of entertainment business for Hindi and regional channels across the East and West markets
News TV advertising decline eases to 7% in Jan-Jul 2026: TAM AdEx
The decline compares with a sharper 15% fall recorded by the news genre in January-July 2025
Strategists have more time to think but fewer are meeting consumers: WARC
WARC's Future of Strategy 2026 shows 65% are using AI-freed time for deeper thinking, yet monthly in-person research has slipped 12 percentage points
Amanda Almond Appointed President, International at Hershey
She will be based in Hershey's U.K. office
Does a high NPS really drive sales?
NPS remains a useful measure of customer advocacy, but its commercial value emerges only when brands connect it with conversion, retention, referrals...
BFSI marketing’s finest honoured at Pitch Finovate - BFSI Marketing Awards 2026
The awards honour and celebrate successful marketing strategies, campaigns, and innovative ideas in the BFSI ecosystem
Anu Sikka joins Jio Studios as Head of Animation
Sikka recently stepped down as Executive Vice President and Business Head – Kids Entertainment and Infotainment at JioStar
Call-out culture in advertising: The new marketing shortcut or a risky gamble?
As brands increasingly name rivals to cut through advertising clutter, marketers weigh sharper differentiation against the risk of giving competitors...
The Walt Disney Co names Karandeep Anand to newly created role of Chief Technology Officer
Anand most recently served as CEO of Character.AI and was earlier technology leader at Meta and Microsoft
Gillette-BSC Switch4 dispute: Revised ad faces fresh challenge
The Delhi high court has declined to approve BSC’s revised advertisement
Gillette vs Bombay Shaving Co: Where does comparative advertising end & belittling begin?
For the ad industry, the question goes beyond the courtroom to how far can brands push a creative; legal experts say the aim should be to highlight on...
Gillette and Bombay Shaving Company face off again over Switch4 ad
The dispute concerns whether the advertisement amounts to disparagement of Gillette and if the matter falls within the jurisdiction of the Delhi HC’s...
When 3,000 followers cost more than 3 million: A creator outreach lesson
Bombay Shaving Company Founder and CEO Shantanu Deshpande’s recent attempt to approach creators directly highlights the changing dynamics of brand-cre...
Communications earn its seat at the table by being useful to the business: Bhavya Sharma
Urban Company’s Bhavya Sharma on how the communications function is evolving, building business influence, managing reputation in B2B space, and prepa...
From Distribution to Attention: D2C founders on what it takes to build an iconic brand
At e4m D2C Summit, Deepak Gupta of Bombay Shaving Company & Shaily Mehrotra of FixDerma & FCL joined e4m Editor Tasmayee Laha Roy to decode how to sca...
Outsource machinery, not consumer: What does it take for legacy brands to go the D2C way
Industry experts say D2C specialists can accelerate execution, but the brand must continue to own the consumer & data, retain ownership of the proposi...
Bharat Aluminium Company elevates Shivani Pachori to Lead - Brand Management
She has been associated with Bharat Aluminium Company Limited for over 3 years.
Leadership Timeline
12 Updates
Jan 2027
Latest
Peyman Kargar — Director & CEO (appointment)
Peyman Kargar has been appointed Director and Chief Executive Officer of TVS Motor Company.
Sep 2026
Vikas Gupta — Chief Executive Officer – India (appointment)
Vikas Gupta has been appointed as the CEO of Himalaya Wellness Company, bringing extensive experience in FMCG and digital commerce.
Sep 2026
Vikas Gupta — Chief Executive Officer – India (appointment)
Vikas Gupta has been appointed as the CEO of Himalaya Wellness Company, moving from his previous role at VLCC.
Jan 2025
Bhavya Sharma — Senior Director, Corporate Communications, Policy and ESG (appointment)
Bhavya Sharma has completed nine years at Urban Company, moving through multiple communications roles.
Oct 2023
Amanda Almond — President, International (appointment)
Amanda Almond has been named President, International, succeeding Rohit Grover.
Oct 2023
Amanda Almond — President, International (appointment)
Amanda Almond has been named President, International, succeeding Rohit Grover.
Oct 2023
Karandeep Anand — Chief Technology Officer (appointment)
Karandeep Anand has been appointed as Senior Executive Vice President and Chief Technology Officer at The Walt Disney Company.
Oct 2023
Karandeep Anand — Chief Technology Officer (appointment)
Karandeep Anand has been appointed as Senior Executive Vice President and Chief Technology Officer at The Walt Disney Company.
Oct 2023
Anirudh Narain — GTM HR Business Partner (appointment)
Anirudh Narain joins The Magnum Ice Cream Company as the GTM HR Business Partner for India.
Oct 2023
Gaurav Mehta — AVP - CMO & Strategic Capabilities (appointment)
Gaurav Mehta promoted to AVP - CMO & Strategic Capabilities at Eli Lilly and Company.
Campaigns, Awards & Events
Switch4
Sep 2023
Bombay Shaving Company's Switch4 campaign promotes its four-blade cartridge as an alternative to Gillette's th...
Switch4
Sep 2023
BSC's advertisement pitching its four-blade cartridge against Gillette's three-blade razor format.
Switch4 razor campaign
Sep 2023
The campaign promotes a four-blade cartridge that can be fitted onto existing three-blade razor handles.
Advertising Campaign Dispute
Aug 2023
Urban Company takes Kent RO to court over ads targeting Native purifier claims.
Pitch Finovate - BFSI Marketing Awards 2026
Sep 2026
Recognised and celebrated brands and agencies that have demonstrated creativity, innovation and strategic thin...
Pitch Finovate - BFSI Marketing Awards 2026
Sep 2026
Recognised and celebrated brands and agencies that have demonstrated creativity, innovation and strategic thin...
AI Insights
AI
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Targeting Gen Z Preferences. Molecular Company is adapting its product offerings to align with the preferences of Gen Z and Millennials, emphasizing unique and experimental flavors in beverages.
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Market Adaptation. The company is recognizing the shift in consumer behavior towards more diverse and innovative beverage options, indicating a proactive approach to market trends.
FAQs
AI
Molecular Company focuses on innovative and experimental flavors to cater to the preferences of Gen Z and Millennials.
The company is actively exploring unique offerings and café experiences that resonate with younger consumers' expectations.
Molecular Company is primarily targeting Gen Z and Millennials in its beverage offerings.
Molecular Company offers a range of beverages that include both classic and experimental flavors.
The company aims to enhance customer experiences by aligning with the evolving preferences of younger consumers in café settings.
AI-assisted summary, reviewed by our newsroom
AI
Molecular Company is actively exploring the evolving beverage preferences of Gen Z and Millennials, particularly in the context of café experiences and customer expectations. The company is focusing on innovative flavors and unique offerings to cater to the changing tastes of younger consumers.
Key Executives
1 People
NS
Not specified
Executive Team