Authors

Tarun Abhichandani
editor@exchange4media.com @Tarun Abhichandani

Guest Article: The Pentaprism of Internet Usage in India

Guest Article: The Pentaprism of Internet Usage in India?blur=25

Internet’s growth in India has received thrust from certain specific usage behaviour witnessed among Internet users. IMRB International’s Tarun Abhichandani analyses five major categories of such usage that has emerged based on IMRB’s Web Audience Measurement (WAM) platform.

Tarun Abhichandani Jul 15, 2011 11:13 AM