Date-wise News
These are exciting times for the media industry and I feel energised about the opportunity to do something new in this new landscape, says Raj Nayak
The 'Its Slick, Its Quick, Its Chik-Chika-Chik-Chik' campaign has been created by Lowe Lintas
viewCent is based on Deep Machine Learning and can precisely forecast the kind of consumer attention that a particular type of content can achieve within a specific given time
Patnaik will be taking over from Deoki Muchhal, who left the organisation after 15 years.
The channel will mark the occasion with a selection of its best and most appreciated shows which will run from 1 pm onwards on 19th November 2018
The interaction was aimed at ensuring smooth implementation of the new regulatory framework as per prescribed timelines
Nayak could not be reached for comments, however, media reports have cited that he has put in his papers
CEO and Founder, Virendra Gupta talks about competition, local language content, using AI and ML and taking on Google and Facebook
Venkata Susmita Biswas Nov 20, 2018 8:55 AM
The rebranding will focus on 3 main areas: Look and Feel, Navigation, and Context
Vijay Subramaniam, Director & Head, Content, Amazon Prime Video India, on their fifth original series Mirzapur, shaping the regional content strategy, banking on comedy genre and future line-up
ZEE was the first broadcaster to publish it's rate card as per the tariff order
David Payne, Global Head of strategy & operations at Mediakeys, talks about their strategic partnership with Laqshya Media Group, India's OOH market and more
Sonam Saini Nov 20, 2018 8:36 AM
Rohit Bhattacharya, Associate Editor, Scoopwhoop Media, talks about what makes cringe pop so popular on the internet
Rohit Bhattacharya Nov 20, 2018 8:34 AM
At the exchange4media Conclave, held on November 16 in Mumbai, our esteemed panel of speakers discussed the topic, 'Human Insight vs AI in Marketing'
Guest Column: MD & CEO Benetton India on how brands are rising above transactional relations to create stronger emotional bonds with consumers
