Date-wise News
Colors announces the latest edition of India's Got Talent

India’s Got Talent will premiere on 30th April 2016 and will air every Saturday andSunday at 9:00 pm

exchange4media Staff Apr 26, 2016 6:51 PM

The Local Network wins Agency of the Year Award at Pepper 2016

Agency of the Year award was accorded on the basis of maximum points received on all categories of the competition. Malayala Manorama won the Advertiser of the Year award

exchange4media Staff Apr 26, 2016 2:39 PM

Performics appoints Suhael Choudhury as Senior Vice President & Business Head, West

Her role will be to strategically build and support business transformation for Performics and drive cutting edge solutions in media analytics, media technology and programmatic solutions

exchange4media Staff Apr 26, 2016 12:56 PM

Ola Cabs withdraws ‘sexist’ ad after social media backlash

This latest ad campaign by Ola faced criticism on various social media channels for portraying a sexist image of a modern day woman in their creative.

exchange4media Staff Apr 26, 2016 12:29 PM

Amusement parks increasing ad spend on Outdoor Advertising – Sanjeev Gupta

There has been a15-20 percent increase in the engagement of hoardings by the entertainment parks in this summer season

exchange4media Staff Apr 26, 2016 11:58 AM

Snapdeal appoints former HUL Brand Director Kanika Kalra as VP-Marketing

At Snapdeal, Kalra will be focused on making the business more customer-centric and ensuring creativity and impact in all communication

exchange4media Staff Apr 26, 2016 11:43 AM

Roshan Tamang returns to Network 18 as Editor

This will be Tamang’s second stint with Network 18. Prior to this, he was working with Times Internet as Vice President, Content and Convergence and moved on to join The Quint where he was the overall product head

Abid Hasan Apr 26, 2016 8:36 AM

IPL battles the PIL onslaught; mulls shifting overseas

BCCI is planning to shift the IPL franchise overseas next year in the wake of the PILs being filed against the functioning of the league in the recent weeks

exchange4media Staff Apr 26, 2016 8:34 AM

IPL battles the PIL onslaught; mulls shifting overseas

BCCI is planning to shift the IPL franchise overseas next year in the wake of the PILs being filed against the functioning of the league in the recent weeks

exchange4media Staff Apr 26, 2016 8:34 AM

BARC Ratings: ‘Naagin’ continues to lead the pack, ‘Yeh Hai Mohabbatein’ acquires No.2 spot in week 15

Colors’ show ‘Naagin’ continued to be the most watched show in week 15. ‘Yeh Hai Mohabbatein’ took a leap from No.4 to No.2 followed by ‘Kumkum Bhagya’ at No.3. The sixth spot was acquired by Colors’ Golden Petal Awards

exchange4media Staff Apr 26, 2016 8:22 AM

BARC Ratings ‘Colors Golden Petal Awards’ takes the slot up by 60%

‘Ganga: Himalayan Descent’ took the slot of Discovery channel up. The ratings of Bangla News grew as a result of 2nd phase of voting. Whereas, ‘Colors Golden Petal Awards’ benefitted the channelin terms ofratings

exchange4media Staff Apr 26, 2016 8:18 AM

Tinder,Woo, QuackQuack & TrulyMadly; it's about love with a marketing spin

With the online dating scene saturated with new players, the more prominent ones are making the right noise with their marketing gimmicks and establishing their brand presence

Madhuwanti Saha Apr 26, 2016 8:11 AM

Sony Max bets on digital for IPL promotion

Under the 'Ek India Happy Wala,' campaign, movies channel Sony MAX and SIX (IPL’s official broadcasters), are conducting digital activities throughout the tournament for further promotion

exchange4media Staff Apr 26, 2016 8:06 AM

Sony Max bets on digital for IPL promotion

Under the 'Ek India Happy Wala,' campaign, movies channel Sony MAX and SIX (IPL’s official broadcasters), are conducting digital activities throughout the tournament for further promotion

exchange4media Staff Apr 26, 2016 8:06 AM

ETV's 'The JC Show' ups its political ante with Ghulam Nabi Azad

Recently, former Union Minister and leader of opposition in Rajya Sabha, Ghulam Nabi Azad in an exclusive interview with Jagdish Chandra spoke on a range of issues related to Congress and the current political discourse in the country

exchange4media Staff Apr 26, 2016 8:02 AM

Vinit Bharucha joins Chimp&z Inc as Creative Director

Before Chimp&z Inc, Bharucha’s portfolio boasts of work that he has done at Brand David, Creativeland Asia Pvt. Ltd., Ogilvy, L&K Saatchi and Saatchi and Conde Nast India Pvt. Ltd.

exchange4media Staff Apr 26, 2016 8:00 AM

Amazon, Freecharge & Maruti Suzuki score big in IPL 9

Amazon, which is the presenting sponsor of IPL, topped the charts with 352 ad spots with an impressive 268 million reach

exchange4media Staff Apr 26, 2016 7:58 AM

Amazon, Freecharge & Maruti Suzuki score big in IPL 9

Amazon, which is the presenting sponsor of IPL, topped the charts with 352 ad spots with an impressive 268 million reach

exchange4media Staff Apr 26, 2016 7:58 AM