Vikram Sakhuja, who formally joins Madison Media Group including OOH as Equity Partner and Group CEO, today talks about his expectation from Team Madison, answers question on speculation over the possible movement of talent as well as clients from GroupM to Madison post his move to Madison, in his own inimitable way
The BCCI Working Committee on Sunday announced the exit of PepsiCo as the title sponsor. Chinese mobile phone brand Vivo will take its place for the next two years. Though BCCI has not disclosed the deal amount with Vivo, the new deal is said to be worth Rs. 100 crore per year.
The talks between the Dentsu Aegis Network and Fountainhead have been on for around six months now. Post-acquisition, Fountainhead will continue to be led by co-founder and CEO, Brian Tellis, who will report to Ashish Bhasin, Chairman and CEO of Dentsu Aegis Network South Asia