Date-wise News
Delhi Govt. slaps Rs 33 cr penalty on Subhash Chandra's Siti Cable for tax evasion

According to the Directorate of Information And Publicity Govt. of NCT of Delhi, the company is involved in serious entertainment tax fraud. It collected the money from over 5.5 lakh customers and did not deposit it in government exchequer

exchange4media Staff Apr 8, 2015 6:26 PM

Atishi Pradhan puts in papers at Cheil

According to industry sources, she is serving her notice period at the agency

exchange4media Staff Apr 8, 2015 6:02 PM

T. Bhimjyani  Realty appoints Underdog as creative agency

Underdog has won the all-round creative duties for T. Bhimjyani Realty

exchange4media Staff Apr 8, 2015 2:54 PM

ZEEL appoints Piyush Sharma as CEO of New Initiatives, India & APAC

He will be responsible for leading ZEE's new initiatives which will showcase programming and content across multiple media platforms including TV, web, mobile and an on-demand streaming service

exchange4media Staff Apr 8, 2015 2:09 PM

Carat bags Popees Baby Care’s media duties

Carat will handle the account from its Kochi office. It won the account in a multi-agency pitch. Maxus was the incumbent on the account

exchange4media Staff Apr 8, 2015 12:47 PM

Shailesh Kumar exits Focus TV

Shailesh Kumar had joined Focus News as Managing Editor (Regional News Channels) on December 15, 2014

exchange4media Staff Apr 8, 2015 12:16 PM

Malvika Mehra slated to exit Grey as NCD

Her first and last job prior to GREY was at Ogilvy India where she spent 16 years creating work that won several awards

Priyanka Mehra Apr 8, 2015 12:01 PM

iContract wins integrated communication mandate of online dating app TrulyMadly

iContract and TrulyMadly will pool their creative, content and strategy teams to work towards all marketing deliverables across media

exchange4media Staff Apr 8, 2015 11:06 AM

Kellogg's attempt in digital films leaves much to be desired

Kellogg's Cornflakes has launched a series of digital films under the campaign 'Kellogg's Wale Guptaji Ki Family' to highlight easy-to-make breakfast recipes. Experts believe

Sarmistha Neogy Apr 8, 2015 11:04 AM

After 21 years of working non-stop, I think I owe myself a break: Malvika Mehra

Malvika Mehra created waves when the news of her exit from Grey India as NCD came to be known yesterday. She explains why she called it quits and talks about what she wants to explore next

Priyanka Mehra Apr 8, 2015 9:46 AM

Kellogg's attempt in digital films leaves much to be desired

Kellogg's Cornflakes has launched a series of digital films under the campaign 'Kellogg's Wale Guptaji Ki Family' to highlight easy-to-make breakfast recipes. Experts believe

Sarmistha Neogy Apr 8, 2015 9:38 AM

SITI Cable denies allegation of tax evasion

In an official statement, the company said it has been depositing the entertainment tax regularly on the basis of collections

exchange4media Staff Apr 8, 2015 9:06 AM

OOH agencies welcome IOAA decision to expand membership

OOH agencies are happy with Indian Outdoor Advertising Association opening membership to them and feel the move will only help the outdoor ecosystem and curb fly-by-night operators.

Abhinna Shreshtha Apr 8, 2015 8:48 AM

IPL allows high impact reach and captive viewing: Ronita Mitra

Vodafone has launched two new ads for IPL 8 'Baby' and 'Library' to take forward the idea 'Speed is Good' which was established during the World Cup. Ronita Mitra, Senior VP - Brand Communications and Insights, Vodafone India talks about the 7-week long campaign

Sarmistha Neogy Apr 8, 2015 8:26 AM

Kix is being positioned as football and fight sports channel: Prasana Krishnan

Following the launch of MSM’s Sony Kix, Prasana Krishnan, Business Head, Sony Six and Sony Kix gives us a peak into what the channel will be about and how it will complement Sony Six

Collin Furtado Apr 8, 2015 8:20 AM