Date-wise News
Brand Visage Communications wins the digital mandate for

The mandate was given to the agency after a multi-agency pitch that took place in the capital. The size of the business is not known

exchange4media Staff Dec 15, 2014 4:01 PM

 R C Bhargava honoured with Lifetime Achievement Award @IMA 2014

Non-executive Chairman of Maruti Suzuki India Limited wins award for demonstrating the ability to create a brand, to nurture, fortify and grow it, grow the company and the value of the company for all its stakeholders over a long period of time

exchange4media Staff Dec 15, 2014 10:42 AM

 Most Influential CMOs list unveiled at IMA 2014

Sashi Shankar of Idea tops the list, followed by SN Bhattacharya of LIC and Kartik Jain of HDFC Bank

exchange4media Staff Dec 15, 2014 10:33 AM

 Indian Marketing Awards 2014 winners announced

The awards spanned across 10 categories and were decided by an eminent jury of 12 industry specialists

Ankur Singh Dec 15, 2014 9:59 AM

 Sashi Shankar named India’s most influential CMO at IMA, 2014

As the CMO, Shankar has been spearheading the marketing and branding initiatives of Idea Cellular, since May 2011

Ankur Singh Dec 15, 2014 9:47 AM

Our biggest challenge going forward is getting back our credibility: Rajdeep Sardesai

Sardesai, who recently won Asian TV Award for 'The Best News Presenter' for his coverage on the counting day of the general elections, talks about honest & credible news television, unprejudiced election coverage, PM Modi's infectious energy and more

Priyanka Mehra Dec 15, 2014 9:24 AM

Rediffusion Y&R appoints Dhunji Wadia as President

This is in addition to his role at Everest Brand Solutions. Wadia had joined the Rediffusion Y&R Group in 2010

exchange4media Staff Dec 15, 2014 8:45 AM

Deccan Chronicle claims TOI is pillaging its classified ads

Deccan Chronicle has filed a criminal complaint against TOI. The court has asked the police to further investigate the matter and an FIR has also been registered

Deepa Balasubramanian Dec 15, 2014 8:31 AM

India is benefitting from e-commerce kicking in late: Graham Green

Learnings from the mistakes that have been made in the western world are being implemented in India, says Green, a stalwart in e-commerce sector & advisory board member of Bangalore-based Ace Turtle

Deepa Balasubramanian Dec 15, 2014 8:22 AM

Tamil daily Dinamalar launches a new music website isailive

Website is an attempt to promote music in all genres aiming to reach Tamil audience that has a global outlook

Deepa Balasubramanian Dec 15, 2014 8:13 AM

R K Arora appointed as CEO, News Nation

Arora was, until recently, Group CEO of ITV Network and managed the Group's six news channels - NewsX, India News and four regional news channels in the Hindi heartland

exchange4media Staff Dec 15, 2014 8:09 AM

Panel deciphers brand loyalty in the digital era @IMA, 2014

exchange4media hosted a panel discussion at the Indian Marketing Awards 2014—presented by Hindustan Times and powered by Colors, on Friday. Prema Sagar from Genesis Burson-Marsteller, Apurva Chamaria from HCL, Shantanu Bhanja from Hindustan Times, Sandeep Aurora from Intel, and Vivek Sharma from Phillips were part of the panel

Ankur Singh Dec 15, 2014 8:08 AM

Zee TV unveils new brand identity and logo

Zee TV's new brand slogan 'Har Lamha Nayi Ummeed' attempts to capture the beauty of re-discovering a new ray of hope with every moment of life

exchange4media Staff Dec 15, 2014 8:06 AM

56.1% of online ads are not seen, says Google

A new Google study challenges traditionally held views of online banner placements and viewability. The study advises advertisers and publishers to understand the relationship

Abhinn Shreshtha Dec 15, 2014 8:04 AM