Date-wise News
eBay India, ShopYourWorld.com unveil mega sale

eBay India will also be offering free shipping across the country through products purchased via Global Easy Buy

exchange4media Staff Nov 24, 2014 12:00 PM

TDI bags exclusive ad rights at 42 Delhi Metro stations

Delhi Metro advertising options are available in six lines, out of which TDI has exclusive branding options at the red line, yellow line and the green line

exchange4media Staff Nov 24, 2014 8:40 AM

Businessworld becomes the first magazine in India to introduce augmented reality

Using mobile image recognition platform Blippar, readers can avail immersive content, experiencing print as an interactive medium

Rashi Bisaria Nov 24, 2014 8:37 AM

Repucom and Procam International sign deals for two flagship marathons in India

Repucom will provide sponsorship evaluation and social media intelligence for Procam International’s marathon events, Airtel Half Delhi Marathon and the Standard Chartered Mumbai Marathon

exchange4media Staff Nov 24, 2014 8:33 AM

IMA 2014: Dabur, BJP, Infosys, HUL, Satyamev Jayate lead in first round

exchange4media has announced the entry shortlist for the Indian Marketing Awards 2014 presented by Hindustan Times & powered by Colors. The awards, to be held on December 12, will recognize the fact that marketing is critical for organic growth of a business

Ankur Singh Nov 24, 2014 8:31 AM

Broadcast industry has reached a plateau: Uday Shankar

Star India CEO Uday Shankar says Indian M&E industry needs to move from just being a provider of entertainment content to being a creative industry and play a much larger role in the overall economic vision of the country

Simran Sabherwal Nov 24, 2014 8:27 AM

Brand Modi: Leveraging secondary brand associations

Modi needs to be applauded for leveraging secondary associations like Sardar Patel, Mahatma Gandhi, Martin Luther King, Ice Bucket Challenge, Amitabh Bachchan, among others,

Gaurav Sood Nov 24, 2014 8:25 AM

BIG FM elevates Jay Mehta to Station Head, Mumbai

Mehta joined BIG FM in August 2014 in the position of Sales Head, Mumbai

exchange4media Staff Nov 24, 2014 8:21 AM