Date-wise News
 Radio One records 6.5% increase in revenues

EBIDTA margin at is up at 40%, from 36% and PBT is up 165% to Rs 2.39 crore from Rs 0.9 crore in the same period last fiscal

exchange4media Staff Oct 30, 2014 5:34 PM

 UK-based telecom service provider New Call acquires Nimbuzz

The overall value is expected to be around $250 million with New Call taking 70% stake in Nimbuzz for $175 million, a source familiar with the transaction confirmed

exchange4media Staff Oct 30, 2014 4:43 PM

 SoftBank to invest $627 million in Snapdeal

Earlier this year, the company raised $133.77 million as a result of a round led by eBay and $105 million as result of a financial round which saw participation from institutional investors

exchange4media Staff Oct 30, 2014 4:31 PM

RED FM is official radio partner of ISL teams Delhi Dynamos FC and NorthEast United FC

Under the partnership both RED FM & teams will carry out contests to give football fans opportunity to experience ISL matches

exchange4media Staff Oct 30, 2014 1:36 PM

Quikr ties up with Microsoft to launch its classified app on Windows

This app is aimed at reaching out to a wider audience of smart phone users offering them the convenience of trading online

exchange4media Staff Oct 30, 2014 12:28 PM

Criteo unveils cross-device personalized marketing solution

It enables a single view of consumers' shopping behaviour across all devices to deliver precise, personalized ads with accuracy and scale

exchange4media Staff Oct 30, 2014 12:15 PM

 Bajaj Auto appoints Leo Burnett as AOR for its Discover business

The mandate will see Leo Burnett crafting communications for Bajaj Discover that spans across disciplines including ATL, digital, retail and activation

exchange4media Staff Oct 30, 2014 11:19 AM

Times OOH creates visibility for Lotus Green

Times OOH recently executed a campaign for Lotus Green – 'Live the Difference' at the Delhi-Noida-Delhi (DND) Flyway

exchange4media Staff Oct 30, 2014 10:50 AM

Obi Mobiles refuses to jump onto e-retail wagon

Where most other new entrants in the crowded smartphone market in India seem to prefer to take the e-commerce route, Obi Mobile wants to create a specific product strategy for different mediums while concentrating on brick-and-mortar retailers first

Abhinn Shreshtha Oct 30, 2014 10:36 AM

Mumbai Mirror takes pride in being hated

The brand's latest campaign tells the story of the antagonists exposed by the newspaper and takes a considerable risk at the end of the film by showing its copies being burnt

Priyanka Mehra Oct 30, 2014 9:48 AM

Mumbai Mirror takes pride in being hated

The brand's latest campaign tells the story of the antagonists exposed by the newspaper and takes a considerable risk at the end of the film by showing its copies being burnt

Priyanka Mehra Oct 30, 2014 8:30 AM

Can live sports thrive on the digital platform?

Sports channels are promoting live streaming of sport content on digital platforms. But despite the early interest shown by consumers, the model is struggling with technical challenges

Collin Furtado Oct 30, 2014 8:24 AM

Dulux Paints gets a shade more aggressive, eyes double-digit growth

The brand has launched three campaigns this year-the Velvet Touch, the Weather Shield, and the Super Clean campaign. This is the first time in over a decade that the company has advertised three brands in such quick succession

Ankur Singh Oct 30, 2014 8:13 AM

Indian brands keen and competent enough to get globally competitive, says John Brash

The Founder and CEO of Brash Brands and Anil Sondur, Vice President- Industrial Design, Tata Elxsi International, talk about their strategic partnership and the diverse portfolio handled by them

Deepa Balasubramanian Oct 30, 2014 8:07 AM