Date-wise News
The Authority has sought comments from MSOs and their linked LCOs on penalising those who do not obey norms on billing and issuing receipts
Kavin Bharti Mittal, Head, Product & Strategy, Hike talks about the existing gaps in the internet messaging app space that Hike messenger is designed to address & the innovations made on Indian insights rather than what trickles down from the West
Deepa Balasubramanian Aug 29, 2014 8:44 AM
As per TAM data, week 34 sees Sony grab No. 4 spot in Hindi GECs with a favourable opening for KBC season 8. Star Plus leads the chart, followed by Zee, Colors, Sony, Life OK and SAB TV
Personalised content is the buzzword in advertising targets, but are advertisers striking the balance between being attractive and discreet, subtle and specific?
Ankur Singh Aug 29, 2014 8:17 AM
Despite optimism in the market, brands approach the season cautiously in election year. Experts however, foresee robust spends on OOH coming in
Abhinn Shreshtha Aug 29, 2014 8:09 AM
Week 34 ratings show all Hindi news channels have experienced a marginal dip in their ratings, though India TV did better than most
Abid Hasan Aug 29, 2014 8:07 AM
Created by Cheil Worldwide, the video focuses on Alpha people, who represent trendy and confident young professionals who take pride in what they choose to do in life, and know how to do it best
ValueFirst will be responsible for managing Madhya Pradesh Govt's social media presence and raising awareness on the State Govt's initiatives
This new capability aims to solve a key need for marketers looking to reach people globally, on multiple devices and on multiple connection speeds, especially in high-growth markets where limited data plans and feature phones are common
The campaign will seek to present three core messaging corridors about the Tata brand – Tata is global, trustworthy and a good corporate citizen. JWT's London, New York and Mumbai offices worked together to win the pitch
Bullet News will be a bulletin featuring 30-40 important news of the day that will include stories across varied fields, from politics, business, international & domestic affairs to sports and entertainment
Jain has started his own venture, Yumist. Jain had joined Zomato in September 2013, prior to which he was CMO, DealsandYou.com
