Date-wise News

Dentsu Communications bags TVS Jupiter

Dentsu Communications bags TVS Jupiter?blur=25

This is in addition to the already existing Wego brand that the agency handles. Dentsu will be responsible for the account's campaign planning & creative executions across TV & print media

exchange4media Staff Oct 3, 2013 2:53 PM

Youth Quotient: "Good talent in social media marketing is hard to come by"

Youth Quotient: "Good talent in social media marketing is hard to come by"?blur=25

Everyone wants to get into social media, but most have very little or no knowledge about it and come into the industry with pre-conceived notions, says Akshay Gurnani, Business Head - North, FoxyMoron

Priyanka Nair Oct 3, 2013 9:36 AM

Chaitanya Kalbag steps down as Editor of Business Today

Chaitanya Kalbag steps down as Editor of Business Today?blur=25

According to sources, Kalbag announced his decision to step down to his team yesterday. He had joined the India Today Group in June 2010

Abid Hasan Oct 3, 2013 9:35 AM

Economic slump forces marketers to slash budgets

Economic slump forces marketers to slash budgets?blur=25

The downturn is pushing marketers to use all possible tricks to lure consumers & drive sales. Brands are betting high on festive season & rural demand to overcome depression

Twishy Oct 3, 2013 8:37 AM

Youth Quotient: "Good talent in social media marketing is hard to come by"

Youth Quotient: "Good talent in social media marketing is hard to come by"?blur=25

Everyone wants to get into social media, but most have very little or no knowledge about it and come into the industry with pre-conceived notions, says Akshay Gurnani, Business Head - North, FoxyMoron

Priyanka Nair Oct 3, 2013 8:34 AM

Channel UFX signs on Aidem Ventures to handle its ad sales

Channel UFX signs on Aidem Ventures to handle its ad sales?blur=25

The Aidem team possesses expertise in developing the right positioning & pricing strategies, as also identifying all possible revenue streams, says Usman Faheed, MD, Channel UFX

exchange4media Staff Oct 3, 2013 8:17 AM

TRAI issues consultation paper on DTH extension licence

TRAI issues consultation paper on DTH extension licence?blur=25

Bank guarantee, licence fee & entry fee are the main issues highlighted in the consultation paper. Oct 15 is the last date for receiving comments from stakeholders

Abid Hasan Oct 3, 2013 8:06 AM

Big Data has become a terminology that baffles the masters themselves: Tyler Bryson

Big Data has become a terminology that baffles the masters themselves: Tyler Bryson?blur=25

Brands have made Big Data a complex issue by attaching scientific & mathematical hassles to it, says the General Manager - Marketing and Operations of Microsoft SMSG India

Saloni Surti Oct 3, 2013 8:03 AM

Quick 5 with Archana Vohra on Times Internet's loyalty programme

Quick 5 with Archana Vohra on Times Internet's loyalty programme?blur=25

The VP & Business Head of Times Internet talks about Times Points and how it is centered on a non-transactional relationship

Saloni Surti Oct 3, 2013 8:00 AM

10+2 ad cap: Second week of Oct will bring in clarity, say b'casters

10+2 ad cap: Second week of Oct will bring in clarity, say b'casters?blur=25

Ambiguity prevails over the ad cap issue; the next week will hopefully decide the course of action. Meanwhile, channels following the mandate are engaging in serious discussions with advertisers on ad rate hike

Abhinav Trivedi Oct 3, 2013 7:57 AM

Dainikbhaskar.com emerges as the most read website: comScore report

Dainikbhaskar.com emerges as the most read website: comScore report?blur=25

As per the comScore data for the month of July, users spent 14 crore and 70 lakh minutes surfing the dainikbhaskar.com website

exchange4media Staff Oct 3, 2013 7:55 AM

Chaitanya Kalbag steps down as Editor of Business Today

Chaitanya Kalbag steps down as Editor of Business Today?blur=25

According to sources, Kalbag announced his decision to step down to his team yesterday. He had joined the India Today Group in June 2010

Abid Hasan Oct 3, 2013 7:54 AM