Date-wise News
exchange4media's India PR & Corp Comm Conference in Delhi today

The 4th edition of the conference will analyse how New Media is shaping the communications industry

exchange4media Staff May 31, 2013 11:07 PM

India Today Group ropes in Maxim’s Monica Kubba

Kubba has been appointed as the General Manager – Impact and shall look after India Today, Business Today and Reader’s Digest

exchange4media Staff May 31, 2013 8:35 PM

India Today Group ropes in Maxim’s Monica Kubba

Kubba has been appointed as the General Manager – Impact and shall look after India Today, Business Today and Reader’s Digest

exchange4media Staff May 31, 2013 8:35 PM

Are we ready to adopt the marketplace model?

Marketplace model’s biggest challenge is that it’s difficult to execute as it requires adequate liquidity on the buyer’s and seller’s side

Twishy May 31, 2013 8:27 PM

Life OK banks on fiction to beef up 9PM slot with 'Do Dil Ek Jaan'

From launching music videos on the digital platform to a strategic audio visual OOH campaign, the channel has gone all out to create buzz for the show

Synjini Nandi May 31, 2013 8:23 PM

Digitisation drive boosts DEN Networks’ FY13 revenues

While we are in the early stages of transition, the benefits of digitisation for all stakeholders are already becoming evident, says SN Sharma, CEO, DEN Networks

exchange4media Staff May 31, 2013 8:18 PM

Oxygen Communications bags creative duties of Neo Milk

Delhi-based Oxygen has bagged the creative mandate following a multi-agency pitch; account size is pegged at Rs 15 cr for the first year

Twishy May 31, 2013 7:59 PM

Star Sports 2 & Star Cricket launch mktg initiative to build ICC Champions Trophy

The initiative ‘Zor Lagao Champion Banao’ is based on the insight that there is a symbiotic relationship between a spectator or fan and a player

exchange4media Staff May 31, 2013 7:55 PM

PlatformPlay appoints Abhishek Punia as Director

Punia will also head Supply and Strategy at PlatformPlay. He moves from Interactive Avenues after a stint of close to six years

exchange4media Staff May 31, 2013 7:54 PM

Greyhound Sculpt brings on board Debashish Kundu

Kundu will lead the company’s efforts to innovate research methodologies and delivery and contribute to the vision of building research products

exchange4media Staff May 31, 2013 7:54 PM

DMAi appoints Ajay Chandwani as Chairman, DMA Echo Awards

The Director of Percept will Chair the awards programme. His familiarity with the awards process will help in strengthening the property, says Sanjiv Swarup, Director, DMAi

exchange4media Staff May 31, 2013 7:53 PM

Force Gurkha awards social mandate to Social Wavelength

The brand aims to expand its online brand presence through social media to connect with internet-savvy customers

exchange4media Staff May 31, 2013 7:53 PM

HT Media’s Niranjan Prakash moves to Tata Services

After a five-year stint, the General Manager – Strategic Marketing of HT Media has moved to a research, consulting and academic role with Tata Services

exchange4media Staff May 31, 2013 7:49 PM

Post DAS, individual channel billing hits a roadblock

The billing pattern of channels is yet to be in place as the Know Your Customer forms have not been filled up due to lack of manpower & customer awareness

Abid Hasan May 31, 2013 7:45 PM

BBH India elevates Sanjay Sharma as Head of Planning

Managing Partner Partha Sinha will take up a new position at Publicis Worldwide as South Asia Head of Strategy. Sharma will step up to be Head of Planning at BBH India

exchange4media Staff May 31, 2013 3:12 AM

10+2 ad cap impact: Colors hikes ad rates by 30 pc

The channel believes that in the current scenario there is already a shortage of ad inventory on GE channels, with most of them being oversold

Synjini Nandi May 31, 2013 1:53 AM

Bobby Pawar joins Publicis Worldwide as Director, CCO – South Asia

The agency has also roped in Partha Sinha as Director, Chief Strategy Officer, South Asia & Ambika Srivastava as Director, Marketing and New Business India

exchange4media Staff May 31, 2013 1:53 AM

Bobby Pawar joins Publicis Worldwide as Director, CCO – South Asia

The agency has also roped in Partha Sinha as Director, Chief Strategy Officer, South Asia & Ambika Srivastava as Director, Marketing and New Business India

exchange4media Staff May 31, 2013 12:57 AM