Date-wise News
Use appropriate language, report factually and never sensationalise information, urges Annurag Batra of exchange4media
Annurag Batra Dec 24, 2012 10:10 PM
The 15-day campaign for Dabanng 2 largely uses hoardings & gantries, along with innovations such as railway announcements
Priyanka Nair Dec 24, 2012 8:36 PM
Prior to this, Jayaraman was MD and CEO. Kumar moves from Reliance India, where he was President, Media and Entertainment
Abid Hasan Dec 24, 2012 8:15 PM
The show has used TV, radio and on-ground medium to drive contests & create noise about its finale to be held in Dubai on Dec 29
Synjini Nandi Dec 24, 2012 8:10 PM
Amit Akali of Grey India shares golden rules for creating effective outdoor campaigns
Priyanka Nair Dec 24, 2012 8:04 PM
Sundeep Kapur, Digital Evangelist, NCR Corporation shares a five-check-point plan for creating a strong digital programme
Sundeep Kapur Dec 24, 2012 7:39 PM
News genre, however, has been held back to be released on January 9, 2013
The Gujarati daily has launched its 24x7 news and infotainment channel, GSTV, using WASP3D graphics solution
The Editor-in-Chief of CNN IBN, IBN7 & IBN Lokmat feels news media is trapped in the prime time format and becoming an infotainment source
Abid Hasan Dec 24, 2012 7:01 PM
“Marketers are trying to heighten consumer engagement, build evangelists & influence sales via social,” says the Founder & CEO of WatConsult
Priyanka Nair Dec 24, 2012 6:59 PM
There will be no daily newsletter and site updates on December 25 on account of Christmas. We wish our readers a Merry Christmas
In conversation with MP & Former I&B Minister Ambika Soni, who led the DAS movement in India and was awarded IMPACT Person of the Year 2012 for the same. Excerpts:
Annurag Batra & Srabana Lahiri Dec 24, 2012 4:06 AM
Mukund Sharma & Devesh Desai will spearhead the creative teams of Bangalore as Executive Creative Director and Senior Creative Director respectively
Mukund Sharma & Devesh Desai will spearhead the creative teams of Bangalore as Executive Creative Director and Senior Creative Director respectively
Duggal joins Madison from Mindshare, where he was Partner Invention, leading the Digital practice for PepsiCo
Vinod Lal Heera Eshwer and Melvin Jacob have been brought on board as Creative Directors
