Date-wise News
Guest Column: 6 success mantras for digital agencies?blur=25

Digital marketers need to take risks, be innovative & be a brand’s most valuable partner, says Saket Vaidya, COO - North, Webchutney

Saket Vaidya Dec 20, 2012 7:41 PM

Billboard of the week: Amul’s farewell to Panditji?blur=25

“Simplicity is what makes every campaign of Amul over the top,” says Jignesh Maniar, Founder, Onads Communication

Priyanka Nair Dec 20, 2012 7:38 PM

Carat begins Kochi ops with Mosons Group win?blur=25

Personal care brand Indulekha from the Mosons Group has appointed Carat Media as its AoR

exchange4media Staff Dec 20, 2012 7:14 PM

IPOY winners – In august company?blur=25

Rajdeep Sardesai, Raghav Bahl, Rajesh Kamat, Uday Shankar, Agnello Dias – some of the IPOY award winners who have set industry benchmarks

exchange4media Staff Dec 20, 2012 7:12 PM

Hindi GE battle for 7 pm slot intensifies?blur=25

The 7PM slot is being eyed by Hindi GECs as a lead up to prime time shows, thus stretching TV viewing hours beyond the traditional prime time slot

Synjini Nandi Dec 20, 2012 6:54 PM

IMRB Intl is ‘MR Agency of the Year’ for 6th time?blur=25

IMRB International bagged the honour at the recently concluded 22nd Annual Seminar of the Market Research Society of India

exchange4media Staff Dec 20, 2012 6:42 PM

Impresario executes Grand Kerala Shopping Fest?blur=25

The objective of the festival is to make Kerala an international shopping destination over a period of five years and create employment avenues

Deepa Balasubramanian Dec 20, 2012 6:39 PM

Higher growth, greater spends on social in 2013?blur=25

Social media will see increased ad spends in 2013, which will come partly at the cost of non-digital media spends, as per the MindShift Interactive study

exchange4media Staff Dec 20, 2012 6:27 PM

‘Made In India’ campaign celebrates national pride?blur=25

The holistic, 360-degree movement encompasses online, on ground and media activities that include merchandise, knowledge expos and even a feature film

exchange4media Staff Dec 20, 2012 6:26 PM

CASBAA CEO Simon Twiston Davies bids adieu?blur=25

Davies moves on after more than a decade with the Association. He will be replaced by Christopher Slaughter, who currently leads CASBAA’s Executive team

exchange4media Staff Dec 20, 2012 6:24 PM

Quick five with Debarpita Banerjee on Nat Geo Wild?blur=25

“Post digitisation, the scope has increased for niche channels,” says the VP, Mktg & Communication, NGC Networks & Fox Int'l Channels

Synjini Nandi Dec 20, 2012 4:46 AM

“Bidding high or low is in the FM players’ hands”?blur=25

Vineet Singh Hukmani, MD, Radio One states that while Phase III FM auctions are still stuck, there are a few things that the Govt is now doing right

Saloni Surti Dec 20, 2012 4:44 AM

Same issues return to haunt DAS Phase II?blur=25

Seeding of 2.3 million set top boxes in 38 cities is being seen as a tough nut to crack as MSOs and LCOs gear up for a greater challenge

Abid Hasan Dec 20, 2012 1:10 AM