Date-wise News

ITV Network ropes in RK Arora as CEO

ITV Network ropes in RK Arora as CEO?blur=25

Arora will be responsible for expansion plans and providing strategic leadership for all aspects of the business

exchange4media Staff Nov 6, 2012 8:53 PM

Channels extend on-air identities off screen

Channels extend on-air identities off screen?blur=25

In a bid for greater consumer connect, channels are venturing into uncharted territories by launching cafés to board games

Synjini Nandi Nov 6, 2012 8:48 PM

Bigg Boss leads the social media race, KBC follows

Bigg Boss leads the social media race, KBC follows?blur=25

Acc to MindShift Metrics, Bigg Boss garnered 29,068 mentions in online conversations in its first week, with KBC following with 14975 mentions

Saloni Surti Nov 6, 2012 8:42 PM

Harindra Singh receives Rashtriya Udyog Ratna Award

Harindra Singh receives Rashtriya Udyog Ratna Award?blur=25

The Percept Vice-Chairman & MD received the Award for his performance and contribution to the entertainment, media and communication industry

exchange4media Staff Nov 6, 2012 8:32 PM

Yahoo! completes first-ever Agency Hack in India

Yahoo! completes first-ever Agency Hack in India?blur=25

Ad agencies competed in a 24-hour ‘Hackathon’ to build prototype solutions. Webchutney won the Gold for its hack ‘Y! Loo’

exchange4media Staff Nov 6, 2012 8:16 PM

Guest Column: Adapt or vanish – Haresh Nayak

Guest Column: Adapt or vanish – Haresh Nayak?blur=25

The OOH industry follows a ruthless Darwinian trajectory. To succeed, we need to be associated with the future, says the MD of Posterscope

Haresh Nayak Nov 6, 2012 8:14 PM

Ray-Ban: Teaching lessons in smart in-movie placement

Ray-Ban: Teaching lessons in smart in-movie placement?blur=25

From Dabangg to Rowdy Rathore, leading Bollywood men cannot do without their Ray-Bans...

Twishy Nov 6, 2012 8:03 PM

DDB Mudra Delhi beefs up creative team with 2 new hires

DDB Mudra Delhi beefs up creative team with 2 new hires?blur=25

Mahesh Parab and Talha Bin Mohsin have been roped in as ECDs and will lead the creative teams of all of DDB Mudra Delhi’s clients

exchange4media Staff Nov 6, 2012 7:46 PM

India Yamaha Motor goes door to door to promote Ray

India Yamaha Motor goes door to door to promote Ray?blur=25

The initiative involves a cavalcade of six young women travelling on Yamaha Ray scooters throughout various youth touch points over a period of nine days

exchange4media Staff Nov 6, 2012 7:27 PM

Chennai DAS deadline deferred again

Chennai DAS deadline deferred again?blur=25

The next hearing of the petition filed by CMCOA for extension of deadline for 3 months will take place on Nov 9

exchange4media Staff Nov 6, 2012 7:18 PM

The Times of India enters Aurangabad

The Times of India enters Aurangabad?blur=25

The Aurangabad edition of TOI will compete directly with current players Aurangabad Express, Asia Express and Lokmat Times

Abid Hasan Nov 6, 2012 7:16 PM

RBNL launches Big Magic International in Australia

RBNL launches Big Magic International in Australia?blur=25

The launch follows RBNL’s recent entry into Canada & the US. Konnec TV has been signed on as distribution partner

exchange4media Staff Nov 6, 2012 7:16 PM

SapientNitro launches digital customer engagement platforms

SapientNitro launches digital customer engagement platforms?blur=25

Sapient EngagedNowSM gives marketers the ability to better engage today’s on-the-go consumers across an increasing array of digitally enhanced channels

exchange4media Staff Nov 6, 2012 6:52 PM

Bigg Boss leads the social media race, KBC follows

Bigg Boss leads the social media race, KBC follows?blur=25

Acc to MindShift Metrics, Bigg Boss garnered 29,068 mentions in online conversations in its first week, with KBC following with 14975 mentions

Saloni Surti Nov 6, 2012 1:40 AM