Date-wise News

Dainik Bhaskar gets new Regional Head (West), Sales

Dainik Bhaskar gets new Regional Head (West), Sales?blur=25

Sanjay Kumar Sharma has joined Dainik Bhaskar as Regional Head (West) for sales. He will be responsible for all products in Dainik Bhaskar’s portfolio

exchange4media Staff Jul 12, 2012 8:24 PM

Indian Postal Dept honours memory of Patrika founder

Indian Postal Dept honours memory of Patrika founder?blur=25

The Indian Postal Department has issued a stamp honouring the memory of Karpoor Chandra ‘Kulish’, the founder of Rajasthan Patrika

exchange4media Staff Jul 12, 2012 8:21 PM

E-Commerce goes outdoor

E-Commerce goes outdoor?blur=25

Outdoor advertising becomes key for e-shops seeking clutter breaking properties to connect with their TG

Priyanka Nair Jul 12, 2012 8:21 PM

Bournville & Batman come together for digital campaign

Bournville & Batman come together for digital campaign?blur=25

This would be Cadbury’s Bournville first association with a Hollywood film. The digital campaign is supported by a TVC & direct marketing

Priyanka Nair Jul 12, 2012 8:16 PM

Eleven Brandworks beefs creative leadership

Eleven Brandworks beefs creative leadership?blur=25

The agency has appointed Kapil Batra, Subrato Mehta and Abhishek Dey as Senior Creative Directors

exchange4media Staff Jul 12, 2012 8:13 PM

Myntra's heady 'Cocktail'

Myntra's heady 'Cocktail'?blur=25

This association with Bollywood, manifested in the form of a TVC, marks a first for Myntra.com

Deepa Balasubramanian Jul 12, 2012 8:03 PM

Pradeep Kashyap re-elected RMAI’s President

Pradeep Kashyap re-elected RMAI’s President?blur=25

Sanjay Kaul of Impact Communication is the VP, Sanjeev Shukla, Hero Motocorp is the Secretary & Ogilvy Outreach’s Raj Kumar Jha is Treasurer

exchange4media Staff Jul 12, 2012 7:53 PM

Guest Column: Effective brand mktg – Apps the way

Guest Column: Effective brand mktg – Apps the way?blur=25

As fragmentation increases, apps & games become key in brand marketers’ content strategy, says Mauj Mobile’s Badri Sanjeevi

Badri Sanjeevi Jul 12, 2012 7:50 PM

Asianet Movies to launch on Jul 15

Asianet Movies to launch on Jul 15?blur=25

Asianet’s objective behind the launch is to consolidate its entertainment offer in the regional market

exchange4media Staff Jul 12, 2012 7:47 PM

Real estate, media, education & BFSI dominate Del OOH

Real estate, media, education & BFSI dominate Del OOH?blur=25

June 2012 saw Amrapali, Sony, Ansal & Citibank amongst top spenders in outdoor media

Priyanka Nair Jul 12, 2012 7:40 PM

Koovs.com appoints Carat as media AoR

Koovs.com appoints Carat as media AoR?blur=25

The fashion e-store brand will be handled from Carat’s Bangalore office

exchange4media Staff Jul 12, 2012 7:14 PM

Japanese ad giant Dentsu to buy UK's Aegis for $5 billion

Japanese ad giant Dentsu to buy UK's Aegis for $5 billion?blur=25

Dentsu said it had agreed to pay 240 pence for each Aegis share, a 48% premium to the closing price on Wednesday, sending shares in the target group up 45% to 235 pence

exchange4media Staff Jul 12, 2012 6:53 PM

Extramarks to Carat’s kitty

Extramarks to Carat’s kitty?blur=25

Soon after clinching the Koovs media win, Carat has added Extramarks media biz to its client portfolio. The agency’s Delhi office will manage the business. McCann Delhi is the creative agency

exchange4media Staff Jul 12, 2012 2:46 AM