The new product will help viewers discover shows, films, matches and documentaries that their peers are talking about

exchange4media Staff May 28, 2012 8:56 PM

The new product will help viewers discover shows, films, matches and documentaries that their peers are talking about

exchange4media Staff May 28, 2012 8:56 PM

As content-break patterns become predictable, TRAI’s ad regulation will prove unfavourable for ‘frequency’ channels

Noor Fathima Warsia May 28, 2012 8:54 PM

Prateek Chandra takes on a new role as CFO of Fever; he was earlier the Senior Financial Strategist of HT Media

exchange4media Staff May 28, 2012 8:49 PM

Prateek Chandra takes on a new role as CFO of Fever; he was earlier the Senior Financial Strategist of HT Media

exchange4media Staff May 28, 2012 8:49 PM

Meridian Communications has won the creative mandate for Hungama and Bollywood Hungama. It will also take care of the apps business

exchange4media Staff May 28, 2012 8:45 PM

Meridian Communications has won the creative mandate for Hungama and Bollywood Hungama. It will also take care of the apps business

exchange4media Staff May 28, 2012 8:45 PM

Meritnation’s latest TVC that invites parents to the portal to help their kids excel in studies has failed to satiate the ad fraternity

Deepika Bhardwaj May 28, 2012 8:22 PM

The OOH campaign for L’Oreal reached 520 touch-points across Mumbai, Delhi, Bangalore, Hyderabad, Pune, Kolkata and Ahmedabad

Priyanka Nair May 28, 2012 7:54 PM

Kurkure and Talenthouse launch ‘Design &Win’ contest, wherein consumers get a chance to design Kurkure’s Diwali gift boxes

Shree Lahiri May 28, 2012 7:49 PM

While the move is as part of a global realignment, Levi’s Denizen continues to be with JWT India

exchange4media Staff May 28, 2012 7:30 PM

Professionals need to reinvent themselves, says Annurag Batra, Chairman & Editor-in-Chief, exchange4media Group

Annurag Batra May 28, 2012 7:29 PM

The monthly Hindi magazine highlights true stories of Indian citizens who are fighting for justice

Surbhi Bhasin May 28, 2012 7:06 PM

With Star Gold and Movies OK, STAR India claims two of the top four spots in the Hindi movie genre

exchange4media Staff May 28, 2012 7:03 PM

After strengthening its position in Bihar and Jharkhand, Maurya TV is set to tap the Nepal market

Surbhi Bhasin May 28, 2012 6:55 PM

More than 25,000 paintings by school children have adorned the walls of Kolkata metro stations to draw attention to the issue of malnutrition

exchange4media Staff May 28, 2012 6:39 PM

Through Airtel’s m-advertising platform, advertisers will be able to leverage multiple communication outlets to engage audiences

exchange4media Staff May 28, 2012 6:33 PM

TV channels & movie producers are now taking their content to destination platforms such as YouTube, says Atul Sharma of Tangerine Digital

Atul Sharma May 28, 2012 6:38 AM

As content-break patterns become predictable, TRAI’s ad regulation will prove unfavourable for ‘frequency’ channels

Noor Fathima Warsia May 28, 2012 3:21 AM

Building innovation of a talking ad in the print medium helped Volkswagen achieve 12 per cent of its annual sales target in a single day

exchange4media Staff May 28, 2012 2:22 AM