Date-wise News

Shashank Srivastava, Maruti Suzuki’s Chief GM – Marketing states that an increase in TV ad rates may lead other media to become the focus of ad spends

Dipali Banka 17-May-2012

Shashank Srivastava, Maruti Suzuki’s Chief GM – Marketing states that an increase in TV ad rates may lead other media to become the focus of ad spends

Dipali Banka 17-May-2012

The GroupM agency will now handle media duties for all Discovery Communications channels. The incumbent on the business is ZenithOptimedia

Noor Fathima Warsia 17-May-2012

The GroupM agency will now handle media duties for all Discovery Communications channels. The incumbent on the business is ZenithOptimedia

Noor Fathima Warsia 17-May-2012

In addition to his role as Editor of Vijay Karnataka, Srinivasraju will also oversee the group’s weekly magazine Vijaya Next

exchange4media Staff 17-May-2012

In addition to his role as Editor of Vijay Karnataka, Srinivasraju will also oversee the group’s weekly magazine Vijaya Next

exchange4media Staff 17-May-2012

“Such an initiative brings sharper focus and puts more energy behind editorial ideas & concepts,” said Shekhar Gupta, Editor-in-Chief, The Indian Express

Shree Lahiri 17-May-2012

“Such an initiative brings sharper focus and puts more energy behind editorial ideas & concepts,” said Shekhar Gupta, Editor-in-Chief, The Indian Express

Shree Lahiri 17-May-2012

STAR India’s CEO Uday Shankar tells exchange4media that the response ‘Satyamev Jayate’ received is “heartening”

Noor Fathima Warsia 17-May-2012

With a fortnightly circulation of 75,000, Forbes India now plans to launch iPad and mobile apps for the magazine

Abid Hasan 17-May-2012

‘Virasat’ helped the real estate consultant reach out to the HNI Indian community of Singapore. It was executed by Percept Active

exchange4media Staff 17-May-2012

The agency already has the Liberty Shoes business. With Mathur moving away, the Liberty account – earlier managed by Montage – has also shifted to The Page

Deepika Bhardwaj 17-May-2012

Media Pro has filed an FIR against a Gujarat Telelink-affiliated operator in Ahmedabad for unauthorised analog signal transmission

exchange4media Staff 17-May-2012

With the launch of the website, the Parliament can now make information available to people in an interactive manner

Surbhi Bhasin 17-May-2012

About 25 top Creative Directors are slated to attend and review the work of enthusiastic and creative youngsters; it will take place on May 23

exchange4media Staff 17-May-2012

Bahl will report to CEO Raj Nayak. He comes from Turner India, prior to which, he was with Mahuaa TV and STAR India

Noor Fathima Warsia 17-May-2012

Advertisement India has been beefing up its offerings with options such as booking multiple ads through a single order and cash-collection from clients’ doorstep

exchange4media Staff 17-May-2012

Social media is an abused medium. Everyone wants to ride on it because it’s new and fast growing. However, it cannot be used in isolation. The internet as a whole offers large number of opportunities for PR professionals to play listeners, conversationalists and crisis managers.

exchange4media Staff 17-May-2012

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