Date-wise News
OTOAI hands digital mandate to Internet Moguls?blur=25

Internet Moguls to handle the online marketing activities of OTOAI. It will also promote and maintain the association’s website

Shree Lahiri May 1, 2012 9:00 PM

ZenithOptimedia to deliver ‘Live RoI’?blur=25

The objective of the new proposition, Live RoI, is to provide real-time solutions to clients

Deepika Bhardwaj May 1, 2012 8:24 PM

Blue Digital Media launches incubation centre for start-ups?blur=25

The digital marketing company has allocated Rs 5 lakh for Q1 FY13 and is looking to invest in about four ideas in the first year of operation of the centre

Shanta Saikia May 1, 2012 8:23 PM

Bang in the Middle enters advertising world?blur=25

Started in 2011 as an in-house creative division of iYogi, Bang in the Middle today announced that it is now an independent agency

Pallavi Srivastava May 1, 2012 8:21 PM

Guest article: The new and improved Goafest?blur=25

Vinod D’Sa, Creative Director, Saatchi & Saatchi, Mumbai gives a first-hand account of the new happenings at Goafest 2012

Vinod D’Sa May 1, 2012 8:18 PM

Guest article: The new and improved Goafest?blur=25

Vinod D’Sa, Creative Director, Saatchi & Saatchi, Mumbai gives a first-hand account of the new happenings at Goafest 2012

Vinod D’Sa May 1, 2012 8:18 PM

Restructuring at Colors?blur=25

The channel has reorganised its programming team with weekend & weekday focus. Sales team is restructured on the basis of clients & markets

exchange4media Staff May 1, 2012 8:03 PM

What went behind Gillette Mach 3’s W.A.L.S??blur=25

In the e4m series, MediaCom Global Award Winners, this week the deliberation is on Gillette’s Women Against Lazy Stubble...

exchange4media Staff May 1, 2012 8:02 PM

Disney appoints Design Stack as creative agency?blur=25

Prior to this, Contract Advertising was handling the off-air publicity and promotional campaigns for the three Disney channels

exchange4media Staff May 1, 2012 7:52 PM

Enamor appoints Madison Media as its media AoR?blur=25

Madison Media won the account in a multi-agency pitch; the agencies that participated in the pitch were Maxus, OMD and RK Swamy Media

exchange4media Staff May 1, 2012 7:49 PM

Lintas Initiative wins Meritnation’s media mandate?blur=25

Pavan Chauhan, CEO, Meritnation has confirmed the development to exchange4media

exchange4media Staff May 1, 2012 7:10 PM

Zee News launches water awareness campaign?blur=25

Zee News set up the second edition of its ‘Saaf Pani Swastha Bharat’ initiative to draw attention to the issue of water crisis

exchange4media Staff May 1, 2012 1:14 AM