Date-wise News

Advertisers are banking heavily on the data-enabled mobile and tablet market, reflected in the launch of new apps. But is this optimism well placed?

Rahul Dubey 23-January-2012

Wire and Wireless (India) Ltd has reported Q3 revenues of Rs 871.7 mn. The MSO has also firmed up its pan-India presence through strategic expansions

exchange4media Staff 23-January-2012

Zee Entertainment Enterprises Ltd has reported Q3 consolidated revenues of Rs 7,548 million, while ad revenues were down 10% y-o-y at Rs 3,955 million

exchange4media Staff 23-January-2012

HDFC Life has embarked on an aggressive digital promotional drive, followed by TV, print & OOH, for its online term insurance plan, Click2Protect

Priyanka Nair 23-January-2012

Metal Communications created a campaign spanning outdoor, print and digital to create hype around ‘Ra.One’ world TV premiere on Star Gold on Jan 21

exchange4media Staff 23-January-2012

Stephen White, Chairman, EMM India, expects media audit in India to grow to 25% of all advertising from the current 5%, if it has the right environment

Noor Fathima Warsia 23-January-2012

Brand Harvest has developed the identity and positioning for Rajiv Gandhi Jeevandayee Arogya Yojana, an initiative of the Maharashtra Government

exchange4media Staff 23-January-2012

Saurabh Parmar, ex-Digital Head of Ogilvy Delhi, launches Brandlogist Communications, a brand consultancy with its DNA in the digital medium

exchange4media Staff 23-January-2012

HT Media Ltd reported an 11 per cent increase in ad revenue of print segment to Rs 4,073 million in Q3 FY12, while circulation revenue rose 7 per cent

exchange4media Staff 23-January-2012

A weekly magazine, ‘Itwaar’, is slated for launch in two weeks’ time. ‘Shukrwar’ and ‘Bindya’ are the other magazines from the Kalindi Media Group

Abid Hasan 23-January-2012

Leo Burnett’s activity to promote the habit of reading books, undertaken for Strand Book Stall’s book sale, has got people talking to books

exchange4media Staff 23-January-2012

What’s-On-India has launched a new business vertical, Television Street Maps, to monitor changes in TV channel availability across C&S households

exchange4media Staff 23-January-2012

WATBlog bring to you WAT Awards 2012, which recognize and felicitate agencies and professionals in the digital media space

exchange4media Staff 23-January-2012

TR Ramachandran of G Files has been elected as President of the Press Club of India. Arun Kesari of Univarta has been elected the Vice President

Vinod Behl 23-January-2012

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