Grapes Digital wins digital media mandate of sports nutrition brand MuscleTech

The mandate includes managing their social media presence, digital strategy and influencer marketing along with helping to create innovative video content

e4m by exchange4media Staff
Updated: May 6, 2019 11:26 AM
Grapes Digital Muscle Tech

Grapes Digital, the full-fledged digital and marketing agency has won the digital media mandate of leading sports nutrition brand, MuscleTech, in India. The mandate includes managing their social media presence, digital strategy and influencer marketing along with helping them create innovative video content. The mandate was awarded to them after a multi-agency pitch and will be handled by their Mumbai team.

Speaking on this win, Himanshu Arya, Founder, and CEO, Grapes Digital, said, “MuscleTech is an industry leader in the sports nutrition market and we are glad to partner with them to escalate their digital media presence. We look forward to creating interesting campaigns for them.”

Commenting on the mandate, Rajeesh Rajagopalan, Mumbai Head, Grapes Digital said, “The entire team is excited to start work and are kicked up to provide insightful business solutions via digital properties and initiatives. MuscleTech has immense potential and we look forward to supporting them in building it digitally.”

“The MuscleTech team is both excited and proud of our newly entered partnership with Grapes Digital in India. We are confident that Grapes Digital will deliver exciting campaigns, helping us communicate the positive impact our products will have on the lives of fitness enthusiasts across India”, added Joao DaSilva Vice President International Sales & Marketing, Iovate Health Sciences International Inc.

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