social-advertising
Hootsuite announces partnership with social advertising leaders?blur=25

These partnerships will enable Hootsuite customers to complement their organic social media efforts with optimised social advertising campaigns to drive business results

exchange4media Staff Oct 27, 2016 8:05 AM

Facebook trumps Twitter as marketers' favourite??blur=25

Facebook's clearly defined audience targeting, higher affordability, availability of more ad options & trust factor draw brands & marketers in its favour, while Twitter is still working to up its ante to draw higher ad spends, say industry experts

Abhinn Shreshtha Aug 11, 2014 8:03 AM