The Head of Hindi Mass Entertainment and Kids TV Network at Viacom18 says the network is expecting a good festive season following the reduction in corporate tax

Moumita Bhattacharjee Sep 24, 2019 8:43 AM

The TVC is live on Somany’s digital platforms and scheduled to go on air in the coming week

exchange4media Staff Aug 27, 2019 4:22 PM

Produced by Endemol Shine India, the new all-celebrity season will have many surprise elements for audiences

exchange4media Staff Aug 20, 2019 3:44 PM

Salman will be seen educating people about the importance and ease of digital loans and payments

exchange4media Staff Jul 22, 2019 4:16 PM

The company will partner with the actor for a complete 360 degree campaign, which will include outdoor campaigns, TVCs and social media campaigns

exchange4media Staff Jul 19, 2019 3:18 PM

The final round of battle was fought between #AkshayCPL and #SalmanCPL teams and both were trending on Vigo Video app’s top two positions

exchange4media Staff Jul 17, 2019 2:33 PM

The campaign that is a part of Dainik Bhaskar Group's circulation expansion initiative is backed by print, radio, digital and online, outdoor, cinema, TV and on-ground activation

Tasmayee Laha Roy Jul 4, 2019 7:34 PM

The group has devised a print media campaign featuring the actor that promises readers a chance to win prizes worth Rs 21 crore

exchange4media Staff Jul 3, 2019 1:20 PM

Hike creates stickers for actors Salman Khan, Katrina Kaif and Disha Patani

exchange4media Staff Jun 10, 2019 2:43 PM

Shah was instrumental in building IKEA’s India setup and its launch last year

exchange4media Staff Jun 8, 2019 2:40 PM

We bring you a roundup of the news making headlines this past week

exchange4media Staff Jun 8, 2019 9:11 AM

In-cinema advertising is among the fastest growing revenue streams for multiplexes with a gross profit of 90%, according to KPMG report

Shweta Raaj Singh Jun 5, 2019 9:23 AM

In the first half of 2019, Hollywood releases like ‘Avengers: Endgame’, ‘John Wick: Chapter 3’ and ‘Aladdin’ ruled Box Offices in India, say trade analysts

Anjali Thakur May 29, 2019 8:17 AM

The special emoji can be activated with #Bharat, #BharatThisEid, #IAmBharat or #BharatWithFamily

exchange4media Staff May 27, 2019 7:04 PM

TRA’s Most Trusted Personalities - 2019 report says while Deepika Padukone is the Most Trusted Female Actor, Virat Kohli is the Most Trusted Sports Personality 

exchange4media Staff May 20, 2019 11:12 AM

HIL will promote the movie through a co-branded TVC highlighting the strengths of the brand linked to the film scenes/ storyline

exchange4media Staff May 10, 2019 3:38 PM

The film stars Salman Khan, Katrina Kaif, Tabu, Disha Patani, Sunil Grover and Jackie Shroff and traces India's post-independence history from the perspective of a common man

exchange4media Staff May 10, 2019 12:30 PM

Chauhan, JMD & CMO, Parle Agro spoke about the new campaigns, their digital spends, and working with advertising agency Sagmeister & Walsh

Neethu Mohan May 2, 2019 9:05 AM

With marketing spends of Rs 75 crore, Parle Agro has adopted a hyperlocal marketing strategy with various initiatives to further connect with the consumers across India

Anjali Thakur Apr 24, 2019 8:37 AM

Parle Agro announces national campaign featuring actor Salman Khan and first regional campaign with Jr. NTR in South

exchange4media Staff Mar 14, 2019 4:23 PM