roadstar-audience-measurement
Roadstar's Future as India's OOH Currency Depends on Agency Support?blur=25

With many agencies already on board, absence of GroupM/WPP Media and Omnicom, now strengthened by IPG, could still determine if Roadstar becomes India’s common OOH currency

Kanchan Srivastava 2 hours ago

Praveen Vadhera Steps Down as CEO of Indian Outdoor Advertising Association?blur=25

A seasoned OOH and advertising professional, Vadhera had taken charge as CEO of the Indian Outdoor Advertising Association in November 2023

e4m Desk Jun 17, 2026 11:21 AM