public-relations-roi

Can PR generate business leads, or does it still depend on a CMO’s belief?

Can PR generate business leads, or does it still depend on a CMO’s belief??blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, on PR professionals’ view that communication influences consumer behaviour, builds trust and strengthens brands

Ganapathy Viswanathan 1 hour ago