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Who's really in control? How Meta, Google and Amazon are rewriting the rules of AI advtg

How Meta, Google and Amazon are rewriting the rules of AI advertising?blur=25

As Meta trims manual placements, Google introduces new budget controls, Amazon offers AI-led campaign buying, advertisers are confronting a changing definition of control. Here's what the changes mean

Shantanu David Oct 20, 2026 9:03 AM