The ad drew flak for the actor’s Indo-Western styling in a rakhi campaign, but many defended it by calling it a contemporary expression
e4m Staff 1 hour ago
Madison World makes leadership appointments, expands roles 2 minutes ago
Ulka names Sai Karthik SVP & Head of Strategy, South 2 minutes ago
Rahul Padghan joins InCred Financial Services as AVP - Corporate Communications 6 minutes ago
From impressions to attention, marketers rethink what makes an ad work 13 minutes ago
A insight guide for food brands: The Intangible Ingredient 36 minutes ago
SEE MORE
TV inventory is selling without ratings. So, where’s the BARC blackout hurting? 4 hours ago
D2C brands look beyond ROAS as rising CAC puts profitability under the lens 4 hours ago
Why brands are learning that not every cultural moment needs a response 3 hours ago
When AI content gets a label, does it lose its value? 3 hours ago
SEBI’s bond ad curbs get thumbs-up, but finfluencers seek clarity 3 hours ago
YouTube changes how it counts views; videos to register views from first frame 3 days ago
Celebrating Shiprocket's IPO: A decade of e-commerce backbone, by their co-hikers at BII 6 days ago
PwC India ropes in Rahul Tiwari as Associate Director - Strategy and Transformation 3 days ago
Capgemini promotes Dr. Joie Bose to Director 6 days ago
Times Group reorganises businesses, moves BCCL employees to Times Horizon from Sept 1 3 days ago