data-economy

DPDP doldrums? Industry staring at Rs 12,000-cr impact

DPDP, data privacy?blur=25

Alongside revenue compression, the industry is also gearing up for a massive compliance cost curve that will reshape balance sheets over the next 18 months

Anuja Jain Dec 4, 2025 8:40 AM

Platforms to see budgets move away: Publicis Media's Anil Pandit on DPDP & data economy

Anil Pandit on how DPDP will redraw data economy?blur=25

Anil Pandit, Managing Partner, Data Strategy-Partnerships, Publicis Media India, talks to e4m on non-consented inventory losing value, how marketers can future-proof reach, and a DPDP-ready workflow 

Tasmayee Laha Roy Dec 1, 2025 8:45 AM