binge-economy

500 Mn+ daily views: What India's latest microdrama shows say about binge economy

500 Mn+ daily views: What India's latest microdrama shows say about binge economy?blur=25

ShareChat and Moj are scaling the microdrama format rapidly, turning them into high-attention spaces that are increasingly attractive for brands

e4m Staff Jun 15, 2026 2:55 PM