Karthik Shankar elevated to SVP – Digital Investments & Partnerships at WPP Media
Karthik Shankar has over 17 years of experience in developing businesses through digital advertising technologies
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Published: Mar 14, 2026 8:22 AM | 1 min read
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WPP Media has promoted Karthik Shankar to Senior Vice President – Digital Investments & Partnerships. Shankar has more than 17 years of experience in developing businesses through digital advertising technologies.
Prior to this, Shankar served as Head – Digital Investments at GroupM from 2021 to 2025. During this time, he played a key role in shaping the organisation’s digital investment strategy and developing business models centred on video monetisation across media and Platform-as-a-Service (PaaS) ecosystems.
He was also involved in product pricing and strategic planning, while leading negotiations with major media and technology partners that collaborate with GroupM.
Before joining GroupM, Shankar worked at Amazon as Senior Program Manager for Amazon DSP, where he contributed to the development and management of programmatic advertising solutions.
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