Kalli Purie: Redefining journalism in the digital age

Kalli Purie, Vice Chairperson of the India Today Group, is a trailblazer in the media industry, redefining journalism with innovation and digital transformation. Under her leadership, the group has expanded its influence across television, print, and digital platforms, adapting to the evolving media landscape. Her visionary approach has positioned India Today as a leader in credible news, embracing technology-driven storytelling and engaging audiences in new ways.

Purie plays a leadership role in the group for transferring the equity built in conventional brands into the digital space. Her unified leadership in television, digital and events is the cornerstone for the success of synergy in the Group. Her journey, marked by innovation and leadership, serves as a beacon for aspiring women professionals striving to make their mark.

She is recognised in the industry for her vision to synergise India Today Group's excellence in conventional journalism with the reach and innovations of new media. A serial entrepreneur at heart, she brings rich experience in running a wide range of media properties from television channels, and apps, to a digital newspaper, to championing world-class events, to devising a social media strategy for the group. She is uniquely positioned to address India Today's integrated foray into the new media landscape.

Beyond her role as a media executive, Purie has been instrumental in promoting fearless journalism and creating platforms that amplify diverse voices. Her ability to blend traditional reporting with modern digital trends has set her apart as a pioneer in the field. With a commitment to excellence and authenticity, she continues to inspire a new generation of media professionals to push boundaries and challenge the status quo.