Expert panel to share key insights on AI, trust & transparency at Pitch BFSI Summit 2026

The fourth edition of the Pitch BFSI Summit 2026 is set to bring together leading voices from the banking, financial services and insurance sector to discuss the changing relationship between brands and consumers. The upcoming edition is set to take place on September 23 in Mumbai. With technology transforming the sector, the summit will focus on how BFSI brands can build stronger connections in an increasingly digital-first environment.

One of the key discussions at the summit will be a panel discussion on the topic ‘AI, Trust & Transparency: What Every BFSI Brand Leader Needs to Know’. With focus on AI, trust and transparency, industry experts will examine how emerging technologies are changing customer expectations. The panel will explore the opportunities and challenges of using AI in financial services, while also highlighting the need for clear communication and responsible adoption.

The panellists include Girish Kalra, CMO, Tata AIA Life Insurance; Amit Bhandare, Head – Marketing & Corporate Communications, YES Securities; Abhinay Bhasin, EVP-Product and Technology, dentsu India; Prasad Pimple, Executive Vice President & Head of Digital Business Unit, Kotak Life; Shrinivas Khanolkar, Head – Digital, Marketing & Corporate Communication, Mirae Asset Investment Managers (India) and Neha Vats, Head - Enterprise Growth, Zocket. The panel will be moderated by Gurpreet Singh, Senior Vice President, Head Performance, WPP Media.

One day to go! Decoding trust, AI & future of financial services at Pitch BFSI Summit 2026.

The panel will share key insights on how AI is changing the way financial brands communicate with customers, what are the risks of using AI-generated content in financial advertising, how can brands ensure their communication is accurate, responsible and trustworthy, what should CMOs know about AI regulations and data privacy, how can BFSI brands use personalization without compromising customer trust and more. The discussion will also look at how BFSI brands can maintain consumer trust as AI becomes a bigger part of marketing, customer service and decision-making.

Experts will share their perspectives on transparency, data usage, privacy and the importance of keeping consumers informed as brands adopt new technology-led solutions. With trust becoming an increasingly important part of the BFSI customer relationship, the panel discussion is expected to offer insights for marketers and business leaders.