Dot & Key upgrades its sunscreen portfolio with new-age photostable UV filters

These new-age filters remain stable, ensuring consistent and reliable sun protection throughout the day

e4m NATIVE CONTENT
Published: May 14, 2026 12:49 PM  | 1 min read | Advertorial
Dot & Key, sunscreen portfolio, photostable UV filters
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  • Dot & Key has upgraded its sunscreen line with a new photostable UV filter system for enhanced sun protection.
  • The upgraded products include Vitamin C + E Super Bright Sunscreen SPF 50+ PA++++, Strawberry Tinted Sunscreen SPF 50+ PA++++, and Dragon Fruit Sunscreen SPF 50+ PA++++, featuring a blend of four advanced UV filters.
  • The new formulations provide broad-spectrum defense against UVA and UVB rays, with in-vivo testing confirming SPF 50+ and PA++++ ratings for high efficacy.
  • The sunscreens maintain a lightweight, non-greasy texture that absorbs quickly and leaves no white cast, ensuring a comfortable application even in humid conditions.

Dot & Key has announced a significant upgrade to its sunscreen portfolio with a next-generation, photostable UV filter system. This innovation powers its best-selling sunscreens, Vitamin C + E Super Bright Sunscreen SPF 50+ PA++++, Strawberry Tinted Sunscreen SPF 50+ PA++++, and Dragon Fruit Sunscreen SPF 50+ PA++++.

At the heart of this upgrade is a carefully selected blend of four advanced UV filters, DHHB (Uvinul A Plus), EHT (Uvinul T 150), Tinosorb S, and Tinosorb M, known globally for their high efficacy and photostability. These new-age filters remain stable, ensuring consistent and reliable sun protection throughout the day.

The upgraded formulations are in-vivo tested for SPF 50+, reinforcing their ability to protect against UVB rays responsible for sunburn, while the PA++++ rating confirms the highest level of UVA protection to help prevent tanning, pigmentation, and premature skin ageing. Together, this advanced filter system offers true broad-spectrum defense, shielding skin effectively from both UVA and UVB damage.

The upgraded sunscreens retain their signature water-light texture, a fast-absorbing, non-greasy formula that leaves no white cast and wears comfortably even in heat and humidity. The sensorial experience remains unchanged, ensuring consumers continue to enjoy the same lightweight feel they love, now with even stronger sun protection.

With this upgrade, Dot & Key reinforces its focus on combining science-led formulations with consumer needs — delivering sunscreens that not only protect better but also feel better on the skin.

(This is advertorial content curated by partner team.)

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Published On: May 14, 2026 12:49 PM