Nickelodeon paints the nation orange with an immersive School Contact Programme
Nicktoons travel 20 cities to engage with kids and make school time memorable
Holidays are over, and school is back in full swing. Making school cool and adding some magic and masti to the entire school experience is India’s leading entertainment franchise Nickelodeon’s high decibel School Contact Programme.
Live Now across 20 cities in the country, Nickelodeon Magic Masti and Sonic School Is Cool is set to engage with millions of kids across around 1000 schools from Chennai to Chandigarh. interactivity. Days spent at school are most memorable and Nickelodeon’s school contact programme is all set to make sure that children enjoy and cherish their time at School.
Speaking about engaging with millions of kids though the school contact programme Nina Elavia Jaipuria, Business Head, Kids’ Entertainment Cluster, Viacom 18 Media Pvt Ltd, said, “Nickelodeon has always created priceless experience for kids by curating interactions that are engaging and entertaining. Our robust and expansive school contact programme is a great platform that allows us as well as our partner brands to connect with kids and establish an imminent place as a best friend and guide in every child’s daily life.”
Presented by Dettol and co-powered by Mcvitie’s cream biscuits, Casio mini keyboard, Parle Maha Mazelo in association with New Richfeast Cookie Cake & Apis Fruitilicious jam, “Nickelodeon Magic Masti” will bring alive the magic of Rudra into the classrooms with some fun games that encourage kids to Focus and Believe. The six-week long high decibel school engagement will see the India’s only Prince of Magic Rudra enchant kid’s in schools across 8 cities - Mumbai, Delhi, Pune, Nagpur, Chennai, Ahmedabad, Bengaluru and Hyderabad.
The franchises school contact programme will take wings with SONIC’s “School is Cool” presented by Dettol and co-powered by Mcvitie’s cream biscuits, Casio mini keyboard, Parle Bigger Kachha Mango bite in association with New Richfeast Cookie Cake & Apis Fruitlicious Jam. The amazing initiative will see the suave and charming Sonic super kid Shiva make school time cool by engaging kids through various inter-activities that truly bring out the cool quotient in school straight into their classrooms. The six-week long school activity of Sonic will travel to school across a dozen cities covering Lucknow, Kanpur, Allahabad, Agra, Varanasi, Meerut, Chandigarh, Amritsar, Ludhiana, Jaipur & Kolkata.
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