Ashish Chanchlani releases long-form directorial debut Ekaki
The release has created a buzz on social media with the influencer saying that it was a ‘difficult but necessary experiment’
by
Published: Nov 28, 2025 1:46 PM | 1 min read
Known primarily for sketch comedy, Ashish Chanchlani’s shift to storytelling in a multi-genre format marks one of his most ambitious digital projects yet.
In a public statement ahead of the launch, he acknowledged the scale and emotional toll of the production, calling it “a difficult but necessary experiment” and admitted he wasn’t sure if he would attempt a project of this size again. He has previously said the series took months of pre-production and editing, describing parts of the process as “gruelling” but also personally meaningful.
View this post on Instagram
On social media, the sentiment about the creation leans curious but cautious. Many who follow Chanchlani for his comedy are uncertain about how the horror elements fit his established style, while others applaud him for stepping into unfamiliar territory.
For Chanchlani, the project already marks a shift in trajectory — one that might inspire more creators to explore formats outside their comfort zone.
Read more news about Industry Briefing, Internet Advertising, Marketing, PR & Corporate Communication, Television Media
For more updates, be socially connected with us onInstagram, LinkedIn, Twitter, Facebook YouTube & Google News
