Aaj Tak’s market share for Operation Sindoor coverage in Week 19 stands at 13.4%: BARC

BARC India's unrolled data for Week 18 for Hindi News stood at 254 GRP at 2+HSM with Aaj Tak securing almost 15% market share

e4m by e4m Staff
Published: May 23, 2025 11:12 AM  | 1 min read
Aaj Tak, Operation Sindoor, BARC
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Aaj Tak has secured 13.4% market share in Week 19. This is 13.6% in TV+OOH Mkt, according to (15+HSM, Rolled) Unrolled Data for the period that included coverage for Operation Sindoor.

For the period 2am to 2pm, ‘Op Sindoor Breaks’ Aaj Tak's AMA’000s 905 surpassed top channels across all genres, the channel has said.

BARC India's unrolled data for Week 18 for Hindi News stood at 254 GRP at 2+HSM with Aaj Tak securing almost 15% market share.

For YouTube and Google Search, Aaj Tak touched a peak concurrent of 2 Mn on 8th May and “Aaj Tak LIVE” featured in top 3 Google Trend Searches on 7th May.

 

Published On: May 23, 2025 11:12 AM